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00:00:00
Very good afternoon, welcome back to00:00:03
traveling magazine views, welcome00:00:05
back to Movistar Plus, business00:00:07
television. You know one thing this afternoon00:00:11
when I was coming to the studios, I was00:00:13
thinking as always how to start the00:00:16
program and inevitably00:00:19
all those images came to mind and00:00:23
since Then all those programs in00:00:26
which the leaders of the parties00:00:28
participating in the elections on July 2300:00:32
are present,00:00:34
the programs of the companions00:00:36
of four in El Hormiguero came to mind above all when00:00:39
President Sánchez and the main00:00:41
candidate of the opposition Núñez have00:00:44
been talking about their programs and they have00:00:46
been talking about what00:00:49
the next elections represent for them. Once00:00:51
again, the president of the government, as00:00:54
always, in that haughty, proud00:00:57
and of course arrogant position, has tried to00:01:00
eat the director of the program and above00:01:02
all have a desire to justify it and00:01:06
justifiable while when we watched00:01:08
the interview Núñez was talking about the00:01:10
program but I am not going to go into that00:01:12
situation what I am going to go into is00:01:13
precisely the content of both00:01:16
interviews once again as I already00:01:19
explained to you in the elections On May 28,00:01:21
tourism is once again absent from00:01:26
any speech. And from any00:01:27
decision it is true that the president of the00:01:30
popular party spoke of a00:01:31
significant reduction of ministries in which to00:01:35
try to concentrate the management of this00:01:38
country but none of the cases00:01:40
despite that it was very clear that the00:01:42
vice president is going to be a woman and that00:01:44
the economy minister is going to be a00:01:46
man, as I told you, in none of the00:01:47
cases was tourism discussed, of course,00:01:50
in Sánchez's mouth despite the fact that00:01:52
the Government had More ministries of00:01:55
democracy in Spain did not appear in00:01:57
the word tourism, nor did00:02:00
they pay any type of interest to the fact00:02:02
that it is the driving force of the economy in Spain,00:02:03
which represents 14% of the direct GDP and00:02:06
19% of the indirect GDP. I put it back00:02:10
on the table. something that seems00:02:12
absolutely necessary to me, just three00:02:15
weeks before a00:02:17
general election is held, I once again put00:02:19
on the table the need to00:02:21
create a Ministry of Tourism. I00:02:22
once again put on the table the00:02:25
imperative need for our00:02:27
leaders to truly return to bet00:02:31
on the tourism sector with00:02:33
coherent policies and above all00:02:36
paying the attention that this00:02:38
great engine of the economy in Spain has, which00:02:40
has demonstrated this during the pandemic and00:02:42
has turned Spain into a00:02:44
universal reference, we cannot00:02:46
propose a program electoral without00:02:49
which tourism does not have an00:02:52
essential heading, without tourism taking on a00:02:56
unique role, without tourism00:02:58
being one of the great economic political axes00:03:01
that the next ruler who00:03:04
is going to occupy has in mind, it is00:03:06
absolutely necessary that we talk about00:03:10
tourism and that is why here in this program00:03:12
on this station on Movistar Plus in00:03:15
business television we have launched an00:03:17
invitation to both Núñez and the00:03:20
current president of the government to00:03:22
come here and have a00:03:24
time of debate with us a time00:03:27
in which We can really look each other in the00:03:30
eyes and talk about tourism.00:03:33
One of us will accept the invitation. They will00:03:34
accept wanting to come here to00:03:36
traveling eyes and talk about tourism. They will accept00:03:39
once and for all to face the great00:03:42
engine of the economy in Spain. Talk about00:03:44
tourism and have Of course, all00:03:47
Spaniards, in addition to the entire00:03:49
tourism sector, want to be clear about what is going to00:03:52
happen with tourism, what is going to be done00:03:54
in terms of tourism and how00:03:56
the challenges that we now have00:03:58
ahead of us are going to be faced so that Spain continues this sector00:04:01
and Above all, it must feed so many thousands and00:04:04
thousands of families who work in this00:04:06
field. I remind you in the year00:04:09
2030. 9 of every 10 jobs created00:04:12
in Spain will have to do with the00:04:14
tourism sector. Alberto Núñez Feijó, Pedro00:04:18
Sánchez, you do not believe that it is absolutely00:04:20
necessary to stop. For a moment, stop going00:04:23
to television shows and come here to00:04:27
look at television businesses and00:04:29
Movistar Plus to talk about what00:04:31
really matters to us in this sector and00:04:34
that is gaining strength more and more as if it has been00:04:36
demonstrated in recent years.00:04:39
I will wait for you here in Movistar Plus in business00:04:42
television in traveling glances magazine00:04:44
we start00:04:46
[Music]00:05:11
we are going to start a really00:05:14
interesting program with a lot of content00:05:17
that will surprise you like almost every00:05:19
Friday we try and that I hope you will00:05:22
love, it will also be00:05:24
surprising content that Today they are on the00:05:26
table and, as I said before, they also00:05:28
belong to the great challenges that00:05:29
lie ahead. I will explain them to you in00:05:32
our summary00:05:35
[Music].00:05:37
Today, when we talk about tourism and with the help00:05:41
of Jazz Game, we will analyze how the00:05:43
gamification of a destination helps00:05:46
After its promotion, we will travel to the island00:05:49
of Sal, the most popular archipelago in00:05:52
Cape Verde, a destination with kilometers of00:05:55
beaches where you can see specimens00:05:57
of Lemon sharks. Turtle spawning00:06:00
or visit the only Salina in the00:06:03
world located in the crater of a volcano.00:06:06
We will imagine kilometers. of00:06:09
fine sand beach a privileged climate00:06:12
Adventure history and culture in a00:06:15
unique land00:06:18
later we will get lost in areas of the00:06:21
maestrot, a small town in Castellón00:06:24
with houses that climb up a slope00:06:25
until they worship its Castle, one of00:06:29
the defensive strong points00:06:30
built by the Templars00:06:33
In our heritage today we are going to00:06:36
discover wady room the red desert one00:06:40
of the most beautiful deserts in the world and00:06:42
one of the essential visits in00:06:45
Jordan UNESCO heritage since 2011 and00:06:49
as always we will give you some00:06:52
very suggestive plans to enjoy your00:06:55
leisure time00:06:57
[ Music]00:07:03
an exciting summary that we begin00:07:05
from these same moments as always00:07:07
talking about tourism00:07:10
[Music]00:07:20
And as we told you At the beginning of this00:07:22
program and in our summary in this00:07:25
section today we want to once again00:07:27
analyze one of the subsectors of the00:07:29
tourism sector And as always with the00:07:30
great leaders of tourism and with the00:07:33
great leaders of the company, in this00:07:35
case today we are going to talk to you about how00:07:37
to promote a destination through00:07:40
gamification, what is this, what does it00:07:43
represent, how is it done, is it00:07:46
within your reach? Well, if00:07:48
anyone can do it, any00:07:50
destination or any company, it can be00:07:53
extrapolated not only to a00:07:54
tourist destination but also to companies.00:07:56
Well, we want to talk to you about all of this in00:07:58
the next few minutes and we want to do it00:08:00
with Ismael Ortiz, the CEO of Just. game00:08:04
is the large European company that00:08:07
is dedicated to the gamification of destinations00:08:10
that has specialized in the00:08:11
tourism sector and that today is00:08:13
with us on this Friday afternoon to talk to us00:08:16
precisely about technology and how00:08:18
we apply it00:08:20
to what it is. promotion knowledge00:08:23
diversification and above all also00:08:25
leisure and entertainment Ismael Good00:08:28
afternoon Hello good afternoon How are you very00:08:30
well thank you very much for the invitation and00:08:32
delighted to be here with you this00:08:34
afternoon Thank you for being with us Listen to00:08:35
the first logical question What is it the00:08:38
gamification of a destination Well look at00:08:41
gamification Before talking about what00:08:43
the gamification of a destination is,00:08:44
gamification is the transfer of00:08:45
traditional game mechanics of00:08:47
the elements that are usually00:08:49
used in games to areas that00:08:51
are not playable. So How00:08:53
do we take advantage of all those resources and00:08:54
elements to enhance what we want to00:08:56
do in other sectors? In the case00:08:58
of tourism, it is not like transferring things that00:09:00
have to do with gameplay to00:09:02
tourist destinations. In other words, it is something00:09:04
related more to young people than to00:09:07
the rest of audiences o This is a00:09:08
stereotype that must be broken, it is not a00:09:10
stereotype that must be broken, of00:09:11
course, we all like to00:09:13
play, and we all know00:09:16
how to play many things, the00:09:18
difference is that when we are00:09:19
seven years old we like a different game00:09:20
When we are 12 or when we are 2700:09:22
When we are 60 no, but00:09:24
everyone likes to play and one of the00:09:26
interesting things that gamification provides00:09:27
is that the user already knows00:09:31
those game mechanics because they play00:09:32
things regularly so It makes it00:09:34
a lot easier. Well, I used to play a lot of00:09:37
board games. Of course I00:09:39
like them. I like them a lot. Well,00:09:42
Catan type games and this type of things,00:09:43
and then in the company we invent games, so well,00:09:45
we have many almost our00:09:46
own games that we like. make00:09:49
role-playing card games Well, a little bit of00:09:51
all that, all that mechanics Hey, the00:09:53
company, as you say, you play many00:09:54
things because you design many games, which00:09:57
is Just game Well, look, it's game, it's a00:09:59
gamification company, we are dedicated to00:10:02
generating gamified solutions for00:10:03
For our clients, within00:10:05
these gamified solutions there is a00:10:07
large space dedicated to tourism and a00:10:09
little in the evolution of the company and00:10:11
when we launched our main00:10:12
tourism product, which is tourism, which is00:10:14
the brand we use for tourism,00:10:15
well we had the audacity to launch it A00:10:19
couple of months before the comic and the00:10:21
confinement, then we had to00:10:24
evolve in other aspects of00:10:26
gamification work and now we are00:10:27
going out to the market again to relaunch00:10:30
our00:10:33
tourism product, but for example the00:10:36
economic sector, yes, as I told you In00:10:38
principle, what gamification00:10:40
generates for us are game mechanics that00:10:42
we can transfer to other purposes Not00:10:44
from the learning that is Perhaps in00:10:46
Spain where it is more incorporated it is not00:10:48
how I gamify a classroom how I gamify a00:10:50
subject in the field etc. But00:10:52
now we are also transferring to the00:10:53
field business, for example, and00:10:55
human resources departments are00:10:56
generating branched paths00:10:58
to promote in their00:11:00
employees things such as the highest level00:11:02
of collaboration and learning that make them00:11:04
know better the products that00:11:06
their companies sell and we do all of this00:11:08
through The game mechanics cannot be made00:11:10
very complex or00:11:13
simplified much, it depends on the00:11:14
need. Hey, before I said that it is00:11:16
one of the large companies at the00:11:18
European level as well. I know that you are at the00:11:20
Latin American level, you are expanding00:11:22
internationally in many places,00:11:23
no. Thank you for As for large00:11:25
companies,00:11:27
we are, right now, a bit in00:11:29
that expansion process, we come from this00:11:31
first semester of traveling through00:11:32
Latin America and in this case gamifying00:11:35
some research and00:11:37
innovation processes and Well, we are jumping00:11:40
to different European projects and00:11:42
European programs, transferring This this00:11:45
passion that we have for gamification in00:11:46
different countries00:11:48
different areas Hey Ismael we are going to00:11:49
talk about tourism, you create tourism is the00:11:52
brand that is related to the00:11:54
tourism sector that specializes in the00:11:55
tourism sector within jazz game and00:11:57
here you dedicate yourself to You are doing00:11:59
Look tourism I am going to tell very briefly00:12:02
as well as an anecdote How we came up with00:12:03
this idea, no and it is the result of the three00:12:06
people who decided to set up the company00:12:08
that we had a lot of experience00:12:10
working with boys and girls00:12:12
educational activities such as gymkhana and00:12:15
we were bored of going one and again00:12:17
to the same destinations, in this case00:12:18
Segovia, which was recurring to taking00:12:21
excursions for boys and girls and00:12:22
always doing the same thing, no and it is not a little00:12:24
fruit of our own boredom00:12:25
to say the same thing again, the00:12:27
same thing again. It is not to say that For the user,00:12:28
it is different because it comes for the first00:12:30
time. Of course, but if we offer it the same thing, I wo00:12:32
n't come back a second time. No, then00:12:34
we looked at How to innovate and How to00:12:36
transform the point we were making00:12:39
into another type of more00:12:41
technological product, more adapted Well, in in this00:12:43
case to the needs of the people00:12:45
who came and there the germ was born a little00:12:47
and then we saw that it could be easily00:12:48
extrapolated, no, and we have set up a00:12:50
product that is very flexible, very agile00:12:52
to implement and that is easily00:12:55
transferable to any destination to00:12:58
any destination. tourism does not then00:13:00
also allow us to work as a result of our00:13:02
experience. That's when00:13:04
before you asked me the question of only for00:13:06
young people, well, we can set up and00:13:08
gamified itineraries for for00:13:10
small children for families with00:13:12
small children for families with00:13:13
teenage children for older people yes I00:13:15
I travel alone and I want to find a00:13:18
different way to explore a city. If00:13:19
I travel, I want to meet other00:13:21
people. No. Well, we have a00:13:22
certain versatility that when00:13:24
destinations call us, together with them00:13:25
we decide what orientation we give to the00:13:27
product. I'm going to ask you precisely00:13:29
about those. different orientations in00:13:31
which you work or segments in which you00:13:32
work but let me summarize in the00:13:34
end what you do is develop,00:13:37
design, program certain games and00:13:39
activities to get to know a place to00:13:42
discover a place and you can do it00:13:44
As a family with friends as a couple one only00:13:46
with our elders to say that it can be00:13:48
extrapolated to all audiences,00:13:50
therefore you can be in any00:13:52
type of destination in any type of00:13:54
company that has something to do with00:13:56
tourism promotion and with tourism,00:13:58
in fact in the end it is a product00:14:00
that is easily00:14:03
easy to launch is not a00:14:06
result I already said that it is quite agile00:14:08
and we accompany in that process Well, to the00:14:10
destinations to evaluate What is the best00:14:12
option if the itineraries have to00:14:14
last sometimes we find that suddenly00:14:16
there is a Well the pattern of How00:14:18
people go through a municipality, a00:14:19
city,00:14:20
suddenly it's very long, it's very short, no.00:14:22
And well, we try with00:14:23
our games and our00:14:25
game mechanics to structure that to make it00:14:27
easier, more viable if suddenly, Hey,00:14:29
here people come to end of00:14:30
the week no, well how do we structure the00:14:32
game so that it makes sense during a00:14:33
weekend or the visits happen during00:14:35
the day because I am close to a large00:14:36
capital and I return We do not accompany in that we00:14:38
also do a small00:14:40
consulting job In those municipalities where00:14:42
they do not have resources to have a00:14:43
consultant or expert consultation to00:14:46
tell you Well, how these things happen00:14:47
we do a little bit of that accompaniment and00:14:49
facilitation to be able to design the best00:14:52
possible gamified resource for each00:14:54
for each destination I remind you that00:14:56
we are talking about the gamification of00:14:58
destinations the application of the technology00:15:00
to tourism promotion and that I am00:15:02
doing it with Ismael Ortiz, who is the CEO00:15:04
of Jazz Game, one of the large00:15:06
international companies that is dedicated and00:15:09
specialized. Precisely in00:15:10
this area of tourism promotion,00:15:12
Ismael, I have two very quick questions for00:15:15
you. listening and attending And of course00:15:19
the doubt arises for me: How do I put00:15:21
this in place for the destination, that is, for the person00:15:23
who is going to hire me and how do I00:15:26
develop it, but then for the user?00:15:27
How did this happen? Where do I see it? How do I00:15:30
hire it? How much does it cost me? Of course Well,00:15:31
look normally now We are00:15:32
working on a model where we work00:15:34
with the destinations and it is the destination itself00:15:35
that then advertises through its00:15:37
tourist offices or the rest of the00:15:38
resources that have good social networks,00:15:39
etc. But that is as00:15:42
simple as If you find a QR on00:15:43
a site, you trigger it and access00:15:45
resources. No, then an example is if00:15:47
we develop a project with the00:15:49
city council of Mérida, it is the00:15:51
city council of Mérida that does this00:15:52
dissemination of00:15:53
parts. Mérida, we are going to continue with the00:15:56
example, you put yourself in00:15:57
contact the city council of Mérida or Mérida00:15:59
talk to you and you decide to move00:16:02
forward with a project of this type,00:16:03
then I understand that you00:16:06
go to Mérida, you analyze all the00:16:08
resources and the creative team begins to00:16:11
think about what game With what premises with00:16:14
what clues With what stops with What00:16:16
evidence does this have to compose00:16:20
in the case of Mérida? In addition, we00:16:21
must add to the consortium the00:16:23
heritage consortium, which is what00:16:25
identifies us because What are the00:16:27
main values that as a city00:16:28
they want to transmit and our team is00:16:31
the one in charge to convert all that00:16:32
into game mechanics and dynamics so00:16:33
that a 10-year-old child is interested in going to00:16:36
Trajan's Arch to discover something or00:16:38
wants to stand in front of the temple of00:16:40
Diana and enjoy something not Well,00:16:41
how do we hook those people into00:16:43
which has to do with the00:16:45
gamification part and then a00:16:46
simple process of generating my00:16:48
achievements and my points that in cases00:16:50
are interchangeable for small Well, by00:16:52
merchandising of the destinations themselves00:16:54
the00:16:57
discount model of Recurrence does not00:16:59
allow absolutely everything there, we00:17:02
modulate it and destiny, depending on00:17:04
its resources, decides decides Well, I think00:17:07
with what components do you want us to00:17:09
develop gamification. Hey,00:17:10
even on that platform you can do00:17:12
a public-private collaboration in00:17:14
which they can be incorporated into the games.00:17:16
certain establishments00:17:17
restaurants cafes00:17:19
of course So in the end in That00:17:22
design a lot in many of the cases00:17:23
now We are working with a00:17:24
municipality in Toledo and the point is00:17:28
How to incorporate the local business fabric00:17:30
in the game mechanics because it ranges00:17:32
from what we can do stops and00:17:35
game interactions within the00:17:36
establishments or because the00:17:38
rewards that one obtains for the game00:17:40
have to do with those discounts, it is not00:17:42
very interesting to intertwine all00:17:43
that because before you mentioned the contribution00:17:45
that tourism represents for Spanish and00:17:48
when we translate it into the local not the00:17:51
micro local because how important it is that00:17:52
if in small towns a00:17:54
small town there are two small businesses that00:17:57
come from tourism because in this00:17:58
case it can be promoted and generate00:18:00
synergies attract more tourism generate a00:18:02
better experience and leave an00:18:04
economic footprint in the municipality, Oye Ismael,00:18:06
another question occurs to me, perhaps a00:18:09
little more complex: if we00:18:11
are transferring this project to the00:18:14
local level, if we are transferring it to the00:18:16
city hall, if we are trying to00:18:17
convert the private or incorporate the00:18:21
private into the institutional at the moment00:18:23
we achieve that perfect symbiosis00:18:25
The traveler who uses your app or00:18:27
your application or your game, what you00:18:29
do is imbue him with the history00:18:32
of the municipality or create a game that00:18:35
takes him to history or you simply00:18:38
see the history from the bottom and00:18:39
use the tourist resources of the00:18:41
municipality to create the game that is00:18:43
a very interesting question Fernando00:18:45
because it is Perhaps the point that is most difficult for us00:18:48
to decide with the destinations not Because00:18:50
first because sometimes it is very00:18:52
clear There are large cities that have00:18:53
great professionals in00:18:55
charge of tourism and there are municipalities or00:18:57
cities with very few resources of course and they00:18:58
really do not have00:19:00
specialized personnel, but rather they are00:19:01
distributing the powers among others. So00:19:03
this costs us a lot of work00:19:05
because at that point of helping to decide00:19:07
or define where you place the tourist or the00:19:09
group of tourists in relation to What00:19:11
is going to happen in the experience is00:19:13
complex, we do not have situations, you have00:19:15
given three examples because we have00:19:16
situations in all three. In all three00:19:18
cases, we normally like you to00:19:20
be part of the adventure, not to say that you00:19:22
have an active role in the development00:19:24
of the experience. adventure, for example in the case of00:19:26
Mérida, which had a high00:19:27
educational component, the project of making00:19:30
the heritage known from the point of view of00:19:32
people making the00:19:33
heritage their own, etc., well, there we played a00:19:35
little with the idea that you had to00:19:36
accompany a character to protect00:19:39
safeguard the monuments etcetera no00:19:42
then you are an active part sometimes00:19:43
we find that there are tourist profiles00:19:45
who what they want is more00:19:47
neutral information No well I want to know the00:19:49
technical issues of Trajan's arch00:19:51
no and I don't care about the anecdote etcetera no00:19:53
Good Well, we always include a00:19:54
little tab for those who want more00:19:56
specific information who can00:19:58
obtain it and provide them with the resource of00:20:01
where that more technical information is,00:20:02
but we stay a little on00:20:03
that part, I will00:20:05
introduce you and awaken your00:20:10
interest so that you want to continue00:20:12
knowing00:20:13
more questions00:20:15
the client who was the other part that I am00:20:17
missing the traveler when you00:20:19
have already developed the project when it00:20:21
is already developed presented and such00:20:23
how he accesses all that what he has to00:20:25
do nothing That is very simple because it00:20:27
depends on the of the of the of the destinations00:20:29
or through a QR the tourist office itself00:20:30
Or if you have been told on00:20:32
social networks I already say that access is00:20:33
simple to register Generally00:20:35
we usually try to convince our00:20:38
destination clients to collect the00:20:41
least amount of data possible and You00:20:42
can register by simply entering a00:20:44
username and password, but00:20:45
hey, sometimes the email is requested00:20:47
because then it is true that maybe they will00:20:48
send you information of00:20:50
tourist interest, but that is up to00:20:52
each person to decide and it really is simple. and you00:20:54
model your model your game we have not00:20:56
also designed something that accompanies you not00:21:00
when we did all the pilots at the00:21:02
time of the design of the application00:21:04
one of the things that we saw is that00:21:06
sometimes people are00:21:07
surprised by things that happen when00:21:09
you travel that are not planned, no And00:21:11
especially in family tourism that00:21:12
suddenly you want to go see, I don't know, it00:21:15
occurs to me Well, in the cathedral of León and00:21:17
but your son wants to stop in a00:21:19
park for an hour, then of course how do00:21:21
we make it happen? the game mechanics00:21:22
do not kick you out of the game and allow you to00:21:24
have that flexibility that00:21:27
suddenly I have to make a00:21:28
stop not because my son wants to play or00:21:29
so, no, well, a little bit about00:21:31
that at that point and how we have00:21:33
incorporated All these questions so00:21:35
that the experience continues to make sense,00:21:37
complete it. If you have only been able to00:21:39
complete 20%, that 20% in itself does00:21:41
not make sense, but the story plays a00:21:44
very important role. Of course, getting00:21:45
into the role of the characters Even in00:21:48
some points where where we do things00:21:50
more in an event format00:21:51
we incorporate characters that accompany not00:21:54
and suddenly Well here in Madrid we make00:21:55
a Madrid of Quevedo where Quevedo comes00:21:58
and asks you to help him discover the00:22:00
Madrid to recover the verses that he has00:22:01
lost well in a noble on a00:22:03
crazy night and during that tour Well,00:22:05
suddenly a swordswoman appears who00:22:06
wants to fight against Kevin, you have to00:22:08
help her Well, a series of questions00:22:09
So they make the product much more dynamic,00:22:13
no, and they generate much more interest and00:22:15
much more investment from the tourist in the00:22:18
enchanted product that example from00:22:19
Quevedo I'm going to give another very00:22:21
recently a colleague precisely from the00:22:23
Just game company Today we are with their00:22:27
CEO with Ismael Ortiz talking about00:22:28
gamification of destinations He told me that00:22:31
in a municipality in Madrid they have been00:22:33
hired to organize a game at00:22:35
night so that the young people, instead00:22:38
of hanging out, are getting to know the00:22:40
municipality, enjoying the party of00:22:43
the stops, the entertainment of00:22:45
laughter and a game that will not only00:22:47
unite them as a group and as friends but00:22:50
also that will It is going to teach you to know00:22:52
the municipality. The truth is that there are many00:22:54
actions00:22:56
at this point. When we decided to00:22:59
bet on this format, this00:23:01
business model, this00:23:03
product format, we realized that well, well,00:23:05
within the world of tourism there is00:23:07
tourism that we could To say00:23:08
traditional does not occupy the greatest but then00:23:11
we realized that there are many types of00:23:13
microtourism tourism almost that00:23:15
we can say that they are also valid and00:23:18
that they also travel to places not the00:23:20
fruit of starting to work with clients00:23:21
many have put us many times00:23:23
on the table is that our00:23:24
own neighbors do not know our00:23:25
municipality and we are not so interested in00:23:27
people from outside coming, which of00:23:28
course is phenomenal, so we talk00:23:29
about the economic footprint, but let's see00:23:31
if this also arouses interest in having00:23:33
people in our municipality00:23:35
really knows Well, we have a Hermitage of00:23:37
such a century, I don't know what it is, no. So00:23:39
at that point we are working a lot on00:23:41
a way to get very close to that00:23:42
profile of the young population because they are00:23:45
cluedo-type formats, not that we have00:23:47
managed to put in a simple format00:23:49
of gamification So you have a00:23:50
night clode that maybe you and I are00:23:52
less interested in but there is an00:23:54
age profile that maybe wouldn't take a00:23:56
guided tour to the castle but suddenly00:24:00
if you put a mysterious character in it and00:24:03
they have to discover Not since00:24:05
very recently we have done several in Toledo00:24:07
and they work very well because they00:24:08
are really playing after00:24:11
the game because the tourist experience remains00:24:12
the one who has seen something The one who00:24:14
has kept a piece of information you have retained00:24:15
some information we carry a little of our00:24:17
role is to inspire Wanting to know00:24:19
more about the destinations Hey, I have to00:24:21
finish but I wanted to ask you all of00:24:24
these because of course you have told me about00:24:25
Quevedo, it is spectacular. You have told me about00:24:27
Toledo. You have told me about the cluedo and you have00:24:29
given some examples.00:24:31
I am fascinated by the ones you have. collected00:24:35
somewhere so that people can say00:24:36
Well, I'm going to this place or I'm going to this00:24:38
precisely to enjoy a00:24:40
destination in a different way. We00:24:42
are now working in a00:24:44
destination sales format, that is, if the00:24:46
destination does not activate the product, Well, you00:24:49
can go to you can go to Mérida but you are not00:24:51
going to find it by yourself no And00:24:54
then we are already starting to00:24:56
work on activating direct product to the00:24:59
user we do not want to start generating Of00:25:01
course we are going to do it after the00:25:03
summer in planting a network of00:25:05
gamified destinations where the user will00:25:07
directly download our00:25:08
application and will be able to freely access and00:25:10
use the games and resources. I don't00:25:12
know. In our case, as a strategy, we00:25:14
have focused first on promoting00:25:16
the other format because it has00:25:18
allowed us to know very well the00:25:20
mechanics of use the destinations the00:25:22
needs Not that the types of travelers00:25:25
of course and then I don't know that for example there are00:25:27
municipalities here you are experts in this there00:25:30
are no municipalities where the usage patterns00:25:33
facilitate or hinder our model and00:25:35
we have had to adapt it00:25:36
to learn In this case, within00:25:39
the agility of the company, not00:25:41
how we work and innovate and00:25:43
develop our00:25:44
products, learning plays a00:25:46
vital role and we wanted that when we put the00:25:49
open application on the street,00:25:51
it would be very very very very crushed and It00:25:54
really responds to a real need00:25:56
for a traveler profile Well, it00:25:59
fell in Barcelona in Valencia in Vitoria00:26:00
wherever Ismael is I have to00:26:02
finish a message to everyone who00:26:04
is watching us on camera 4 come on00:26:06
great Well nothing would simply encourage you00:26:09
to To know everything that has to do with00:26:10
gamification and with the00:26:12
branched resources, in this case with tourism,00:26:14
you can contact us via00:26:17
social networks through the website with00:26:18
the contact form and00:26:20
any questions or suggestions00:26:23
we will gladly take. We really like it00:26:26
when people call us about new destinations because00:26:28
of the challenge of trying to create and00:26:30
gamify. We even really like00:26:32
those destinations that apparently don't00:26:34
have much to offer because they have00:26:36
other places nearby that eat up all the00:26:37
tourism. And that's a challenge. In fact,00:26:39
we enjoy more with those than with the00:26:41
places where it is easier to value00:26:43
something so00:26:45
many thanks to traveling eyes.00:26:48
Many thanks to you Fernando for giving us00:26:50
this space and I hope00:26:52
we see each other in some activity.00:26:53
gamified Well, anywhere on the00:26:56
planet we are going to do it, of00:26:58
course in traveling eyes we will go to00:27:00
discover one of these00:27:02
gamified municipalities, we will do it with them, we00:27:04
will record it and we will tell you about it00:27:06
because We will continue here talking about00:27:08
gamification of technology innovation00:27:10
and, above all, tourism promotion in00:27:12
a different way, Just game is00:27:15
the leading company Precisely in the00:27:18
gamification of tourist destinations in00:27:20
the promotion of tourism in another way00:27:22
reaching all audiences Ismael00:27:24
Ortiz CEO of Just game Thank you very much for00:27:28
a challenge that You have all the00:27:30
town councils and all the destinations to00:27:32
talk to with jazz game to gamify00:27:35
your destination and reach a00:27:37
different audience in a fun way and00:27:39
turn your tourist resources00:27:41
into a passion for the traveler. Give me00:27:44
just a few seconds to give you some00:27:46
advice and we will return. immediately here00:27:48
to Movistar Plus to business television to00:27:51
traveling glances magazine00:27:53
[Music]00:28:13
became independent in00:28:15
1975 today we want to show you a00:28:19
wonderful destination are 10 Islands that according to00:28:23
legend God on Sunday when he00:28:26
finished believing humanity00:28:28
simply00:28:30
rubbed his hands and remains00:28:34
of mud that were left fell and00:28:37
the ten islands that make up Cape00:28:40
Verde were formed. We talk about international tourism,00:28:43
we open a window to the world00:28:49
[Music]00:28:58
the team of traveling eyes has00:29:00
traveled to this country to tell you about it00:29:04
live, you will see some00:29:07
surprising images and you will also discover00:29:09
some locutions that with the sound of the00:29:12
sea in the background and above all with that00:29:15
reality that we have tried to maintain in00:29:17
each of our videos you will00:29:19
discover a wonderful landscape and country00:29:20
we want to make two great00:29:23
destinations, the tourist one and then the00:29:27
Adventure one today we are going to focus on a00:29:29
unique tour that00:29:31
all those who travel00:29:33
to Cabo Verde for the first time and want to00:29:35
discover this country have to do. The adventurer will be00:29:38
another story that we told you that we00:29:40
will tell you back in the month of September00:29:43
So we begin Our journey and you00:29:46
We present this volcanic country of00:29:50
deserts and great00:29:51
cultural diversity in which its people are one of00:29:55
its great attractions today here at00:29:58
Movistar Plus and on television business00:30:01
we travel to Cabo Verde00:30:05
Cape Verde is an archipelago that00:30:07
has 10 Islands, some of them are00:30:10
volcanic and others have a00:30:12
much more natural profile, for example the island of00:30:15
fire where the only00:30:17
active volcano in Cape Verde is located The most00:30:21
touristic island is the island of sal with two large00:30:24
population centers Santa María and00:30:26
sparro but the island where it is The00:30:30
administrative and political center is the island of00:30:32
Santiago where00:30:35
the central government resides in Praia, its capital. A government00:30:37
that changes every five years. In these00:30:41
Islands there are approximately half a million00:30:44
people who live Generally from00:30:47
tourism, in very few Islands,00:30:50
agriculture or fishing. They have Some00:30:52
importance here in tourism comes to life, it00:30:55
takes on importance just as the00:30:58
sensations, emotions and feelings that00:31:00
the traveler will discover when they go to00:31:02
visit each of the Islands that00:31:04
make up this archipelago because in them they00:31:06
will find multiple secrets Caves00:31:10
sandy beaches white, some00:31:13
mountainous and very green areas, but above all, the00:31:16
people, the soul of Cape Verde, the people00:31:20
who from now on we are00:31:22
also going to present00:31:31
Cape Verde, that country of two lies00:31:34
because it is not green. It is true that it was00:31:38
500 years ago when It was created and had00:31:41
large vegetal plains and it also does not00:31:44
have any capes. It is true that very00:31:47
close in Senegal there is one but00:31:50
it is almost 500 km away, as I told you,00:31:53
people who are the soul of this destination00:31:56
and with whom we have gone to00:31:58
Murcia today. we introduce you to Clovis00:32:04
I was telling you that one of the most00:32:06
important aspects of Cape Verde is its people,00:32:09
they hug you, they take care of you and above all they00:32:13
make you feel at home today we are00:32:14
with Clovis Clovis where have you brought us00:32:20
there we have the bite line ahead00:32:24
we have each other mount lione and here many00:32:27
beautiful mordera houses here a00:32:30
very nice place the one protected by our00:32:33
government cannot do fishing with the00:32:37
big boats here because a place where00:32:39
we have a lot of fish very nice place to00:32:42
do mercury investments00:32:48
you see for example those warm ones of00:32:51
white sand calm waters turquoise blue waters00:32:55
that there in that region in00:32:57
murdera that was our first stop00:32:59
but now we have to continue on the road00:33:02
we are going to do it crossing large00:33:04
deserts because the moment you00:33:07
move from one place to the other what you00:33:10
see on the right and on the left are00:33:11
precisely the images that you are00:33:14
contemplating, it is fascinating, it is true, it is00:33:19
desert, it is a country and this Island, the island00:33:22
of salt that we are presenting to you today00:33:24
with a component of total mysticism00:33:28
with a desert that embraces everything that00:33:31
pursues you the path that It surrounds00:33:33
everything and in which there are kilometers and00:33:35
kilometers seeing different textures of00:33:39
sand and very little vegetation. You00:33:42
are already seeing it and on the horizon there is always00:33:44
the silhouette of some of the volcanoes00:33:47
that still00:33:48
appear in this archipelago and on this00:33:51
island, the island of Sal Este. It is a path00:33:53
that we are following Now until00:33:55
our next stop, notice, we have00:33:58
taken The small carriage that00:34:01
took us to spargos, espargos is the00:34:04
capital of the island of Sal, one of the 10,00:34:09
one of the 10 that make up this00:34:12
archipelago. You are seeing it there, we have00:34:14
gone up to the highest mountain well00:34:18
99 meters nothing more from which we can00:34:20
have a perspective of the city as00:34:24
you see it is a chaotic city it is a city00:34:27
of colors in which we can see the00:34:30
facades of the houses with colors that are00:34:32
always surprising always pastel00:34:34
green blue yellow white too00:34:39
We can see the volcano in the distance and the00:34:41
craftsmanship that is always very00:34:44
present throughout the destination is craftsmanship00:34:48
always with clay and wood and always00:34:53
representing some of the00:34:55
mythological characters that existed and that have always00:34:58
given life to the legends and stories of00:35:01
this island but they are also very00:35:03
present in the culture of its people00:35:06
as you can see from the top of that00:35:09
mountain you can see in the distance the port00:35:12
that connects with the rest of the Islands the00:35:14
soccer field the Isla de00:35:17
Sal stadium is also framework of Low houses00:35:20
with colors and that chaos that exists between the00:35:25
neighborhoods and also the silhouette of some00:35:28
of the mountains and volcanoes that we will be00:35:30
able to discover throughout00:35:33
our destination there you have it in the background00:35:36
and as the last view to continue00:35:39
Our On the way we are going to go now to00:35:44
Prada Bay. We00:35:45
have just left Espargo, which is the capital00:35:48
of the Island of Salt. We have been able to go up00:35:51
to its viewpoint from where we have00:35:53
seen that Salinas volcano, the00:35:55
soccer field, the airport and that00:35:58
port from where they leave. all the00:35:59
ferries to the rest of the Islands is a00:36:02
city that is marked by the00:36:04
bright colors of the facades of its00:36:06
green, yellow, red houses that give life to00:36:10
a city in which 20,00000:36:12
people live, so we told you that00:36:15
we had very lively and00:36:18
intense experiences. We have come to00:36:21
Prada Bay. Here we are going to visit and live00:36:25
and coexist with the sharks. Limón00:36:36
is one of the experiences that all of you00:36:39
who travel to Sal Island to Cape00:36:41
Verde are going to be able to enjoy. Look, we00:36:44
enter the sea and with the people00:36:48
with the people of the land00:36:50
we go in to live with the00:36:53
lemon sharks it is going to be a00:36:55
really beautiful experience Because we have them on00:36:58
our own feet we have them00:37:00
fluttering around All the00:37:03
travelers who enter the waters and00:37:05
who can contemplate them from in a00:37:07
direct way, there you are seeing it, they are00:37:09
attracted with a little food while00:37:11
their parents are a few meters00:37:15
away watching, it is a sight that00:37:18
sometimes scares you, it certainly gives you00:37:21
respect but it is mimicking why00:37:25
because you are in the waters And you are00:37:27
living with them there you have them00:37:29
but at the same time just a few meters away00:37:31
you are seeing those fins of the00:37:34
already large sharks several meters in length00:37:37
that are from right to left and from00:37:40
left to right ensuring that their00:37:42
babies are in perfect condition but without00:37:45
However, it is a moment of truth that I00:37:47
recommend that you stop to get to that place,00:37:51
get to Prada Bay and try to00:37:55
have time to blend in with00:37:58
nature, the sea, its surroundings and00:38:02
the people of the place. It is just the00:38:05
right moment to continue Our00:38:08
On the way this was an obligatory stop Yes00:38:11
but still We have many secrets to00:38:14
tell you because the island of salt still00:38:16
holds many experiences In fact00:38:18
we have an exclusive one for you For all00:38:21
the viewers of the traveling views of00:38:23
Movistar Plus and business television00:38:25
with which we will end this report00:38:27
We have to continue on our way, we are going to go and00:38:29
discover another of the great00:38:31
attractions here on00:38:34
the island of Sal: its Salt Flats. We are00:38:37
talking about a crater of a volcano that00:38:40
evidently no longer has activity and00:38:42
that suddenly00:38:44
presents you with large lakes of very saline water.00:38:47
above the salinity of the00:38:50
Dead Sea and as you enter You simply00:38:53
float you don't have to know how to swim you don't00:38:56
have to do anything let yourself00:38:58
float and even some Read the00:39:01
newspaper also told us about it in this00:39:04
place00:39:05
Clovis in the following video00:39:13
here we are on a road of00:39:16
a volcano down here we are more than00:39:20
seven meters below the level of the00:39:22
white sea infiltration00:39:25
here the water more comes out that the00:39:28
sea water is 25 times thinner00:39:31
it has a generator there and it makes the00:39:35
entire volcano acosidar00:39:39
[Music]00:39:41
a period of Two months later, he started00:39:45
working in the salt here after00:39:48
exporting salt.00:39:52
It is fascinating. You are seeing the perimeter00:39:54
of a volcano and after entering this00:39:58
place you can have at your feet those00:40:01
exits that were evidently one of00:40:03
the great economic reasons for this00:40:06
island. of generations and00:40:07
ancient civilizations and that have now become00:40:09
a great tourist attraction. Look,00:40:12
with the volcanoes in the background, these exits00:40:15
allow any traveler who00:40:18
enters them to00:40:19
float and also enjoy, of course,00:40:22
buying a bag of salt to00:40:25
season meals Travelers00:40:28
have to stop here for a moment and00:40:32
have to enjoy00:40:35
a bath in which your body will float and00:40:38
you will feel like you are levitating from a bath00:40:40
that you will certainly never forget00:40:49
but we are going to Having to continue on00:40:50
the road, we are now going to go to another stop00:40:54
that I think is essential. Let's look at00:40:57
another of the great attractions of00:40:59
Cape Verde that is essential and to00:41:03
which we must dedicate time. We are going to00:41:05
continue traveling through the deserts on00:41:08
those dirt roads that we They are00:41:10
taking everything to this Island, well, the00:41:13
Island of Sal, and we are going to reach Burracona.00:41:17
There,00:41:18
suddenly00:41:22
another of the great attractions00:41:25
of the Island of Sal will spread before us. We have left aside,00:41:28
we have already left00:41:31
some of the attractions in Our path. mirages that are00:41:35
also so typical and so specific to00:41:39
this island of the kilometers and kilometers00:41:41
that are traveled to get from one00:41:44
place to another suddenly in the distance and00:41:47
through that optical effect you can discover00:41:50
lakes, water and even seas are the00:41:55
effects of the mirages that we will now tell you about00:42:05
the optical effect and moving forward a little00:42:09
I managed to look much more at the styling the00:42:13
optical effect that comes from the solo00:42:20
you have already seen it is surprising00:42:22
suddenly you go in the cars and you stop00:42:24
get out and you can see that feeling of00:42:27
having the water just a few meters but those are00:42:30
what Clovis told us about those mirages.00:42:32
We are going to continue on our way to Burracona.00:42:35
Here, as I told you, we have another great00:42:38
surprise to discover. We are going to go to00:42:40
an already volcanic area. It is different from the00:42:43
land we just left and it is very00:42:45
different. to those deserts and those00:42:48
land tracks that you are seeing right now00:42:50
in the report and that accompanies us00:42:52
throughout the island, our00:42:55
transports, those that are drawing us00:42:57
the route and the path that we are00:42:59
taking through the island of salt, are00:43:02
now going to take us to a place where00:43:05
volcanic land and La Roca predominate but00:43:07
also incredible turquoise waters.00:43:10
We are going to discover an00:43:13
area of natural pools and00:43:15
fundamentally we are going to discover00:43:23
another place to which we have00:43:25
now moved to continue getting to know the island of00:43:27
salt. In these 24 hours in which00:43:30
we are showing you one of the paradises00:43:31
of the Atlantic, its blue eye is one of the00:43:36
best kept secrets that this Island00:43:39
presents to you right here where at the00:43:43
moment we are a place where the00:43:45
natural pools are the Delights00:43:47
of the Traveler and where the great surprise is to00:43:49
go down to the Grotto to discover the00:43:52
intense blue of its eye. The one from Cape Verde, the one from00:43:57
the Salt Island,00:43:58
was telling you precisely about that blue eye.00:44:01
It is a large cavern in which the waters00:44:05
when the sunlight enters. It generates00:44:09
precisely that image, the image of a00:44:12
large diamond, the image of the blue eye,00:44:14
in addition to giving us places like the one you00:44:17
are seeing at this moment, natural pools,00:44:21
inlets of sea water that are concentrated in small00:44:25
openings in small caverns00:44:29
and the traveler can bathe.00:44:31
in these turquoise waters is the00:44:35
burracona area our stop before00:44:39
returning to where we started00:44:41
Our way to return to Santa00:44:45
María however and in those00:44:49
images you can see it we want to00:44:51
show you In the following images00:44:53
also00:44:54
some different areas of La Isla Here00:44:56
you are seeing turquoise blue waters with00:45:01
volcanic stone but now we are on00:45:03
the road to Santa María to another place00:45:06
that we find fascinating. Look at00:45:08
Palmeira. You are seeing it. It is a00:45:11
wonderful place. But it is above all the00:45:14
architectural and cultural representation00:45:18
of the island of Sal de Verde. What00:45:22
Because it is a town in which you will00:45:25
find precisely everything that00:45:28
the different small00:45:30
towns that are scattered throughout this00:45:32
territory have, single-story houses,00:45:36
houses that light up with blues,00:45:40
yellows, greens, with bright colors00:45:44
that show joy that00:45:46
the town of Cabo Verde and the island of00:45:49
Sal have places in which00:45:51
the entrances to the homes are also used00:45:54
to show the craftsmanship00:45:57
of the place where the inhabitants00:46:02
strive to show you what their culture has been,00:46:05
what the traditions00:46:07
and what is their daily work those00:46:09
paintings those scarves those clothing00:46:13
but also those small00:46:15
constructions like the one you are going to see00:46:17
right now a construction of a00:46:20
church00:46:21
that is part of palmeira but also00:46:25
its beaches look we have gone00:46:28
from talking about volcanic beaches00:46:31
of Dark land with turquoise waters,00:46:36
suddenly being able to enjoy this type of00:46:38
fine sand beaches, immense beaches with00:46:42
calm waters where you can stop for a moment00:46:45
to breathe and realize that life is00:46:50
worth it.00:46:54
Cape Verde is the island of salt that we00:46:57
are telling you about today. and that will00:46:58
now take us back home and00:47:01
after having spent a little time on the00:47:02
beach to discover a little more00:47:05
Santa María is the large00:47:08
population center of the island of Sal it is a00:47:12
population center that is alive it is a center00:47:14
of population that shows you the00:47:17
essence of a city in which there is00:47:19
Commerce in which there are traditions in00:47:22
which there is culture architecture heritage00:47:24
And of course the sea is always00:47:26
present I will tell you in the following00:47:28
video00:47:33
in these 48 hours in which We are00:47:36
showing you the island of Sal. Today we00:47:38
wanted to come to Santa María. It is its00:47:41
most touristic municipality.00:47:44
All kinds of activities00:47:46
related to the sea are carried out here and you00:47:48
can also walk through this city full of00:47:51
life in which we are going to try to00:47:52
discover some of its great00:47:54
secrets we are going to see its crafts its00:47:57
painting its culture its music and we are going to00:48:00
share time with its people but above00:48:03
all we are going to walk little by little and step by00:48:06
step as we like to do here in00:48:08
traveling glances today in these 48 hours00:48:12
through the salt island in Cape Verde we00:48:15
discover you Santa María00:48:20
is amazing it is a quiet city I00:48:24
would define it like this in which00:48:27
craftsmanship is very present in which as00:48:29
you enter its streets not many00:48:32
because it is a very small town you00:48:34
will find different people natives of00:48:37
the town who ask you to00:48:40
accompany them to accompany them to their00:48:42
stores to accompany them to their homes00:48:45
where they want to show you what they do on00:48:48
a daily basis are small rooms00:48:52
in which When you enter a00:48:54
common patio suddenly to the right and on the left00:48:56
you have small shops, very00:49:00
native shops, their shops, it is their life,00:49:03
it is their way of living, it is the place where00:49:07
they live. Another of the attractions is to00:49:09
also enter the many shops00:49:11
that are along the streets here in00:49:15
Santa María and discover precisely the00:49:18
clothes, the paintings and the way of00:49:21
life of the people of Cape Verde or walk00:49:25
through the streets and see places like these00:49:27
where all the life and all00:49:31
the essence of the daily life of the people of00:49:35
Cabo Verde take place or discover some of the00:49:37
murals00:49:38
that the facades of the houses are painted00:49:40
and that they even show you the00:49:44
history of this archipelago or00:49:47
suddenly stop for a moment because the00:49:50
traveler is00:49:51
imbued with the culture of00:49:53
Cape Verde, Santa María and the island00:49:56
of Sal,00:49:57
helping them00:50:00
to for example, enjoying the music00:50:04
[Music]00:50:17
was just the prelude those drums that00:50:22
way of playing music that way of00:50:24
vibrating the prelude to the following00:50:27
images of the story that I want to00:50:29
tell you in Primicia only for Movistar00:50:33
plus for business television and for00:50:36
looks Viajeras magazine, for the first00:50:39
time, the cameras on a TV are going to00:50:43
look at you, they are going to show you the following00:50:45
story.00:50:48
Another of the great initiatives. Another of00:50:50
the great attractions that the island00:50:52
of Sal in Cape Verde has is precisely going to00:50:55
see the turtles, seeing them in person. rubbing on00:50:58
the shore of the beach we have come to00:51:01
the beach tonight to be able to00:51:02
contemplate this phenomenon of00:51:04
nature together with the local people00:51:07
who are going to teach us what their00:51:09
traditions are fundamentally What is00:51:12
this gift that nature gives us00:51:14
What are you going to do? to be able to see in the next few00:51:16
minutes00:51:19
another of the great initiatives, another of00:51:22
the great attractions that00:51:25
has absolute incredible peace with00:51:28
maximum respect00:51:30
for this moment, they allowed us00:51:33
the cameras to record that00:51:36
moment that you just saw how the00:51:38
turtles were laying their eggs. How They were00:51:40
laying the eggs in a hole made00:51:44
on the beach with their own fins00:51:47
just for that purpose00:51:50
with complete tranquility and with that red light they00:51:55
showed us how they were laying the00:51:57
eggs in a place on the beach00:52:01
that they had already00:52:03
dug for a long time. Meanwhile00:52:06
The local people, the biologists00:52:09
take care of them, they pamper them, they measure them and00:52:15
take samples to continue preserving00:52:17
this species that is permanently in00:52:20
Cape Verde, it is absolutely protected00:52:23
and which must be respected without a00:52:25
doubt.00:52:27
There you see how the biologists strive00:52:31
not to always disturb with a light00:52:34
behind their head00:52:36
measuring the shell and taking note of00:52:41
their growth and evolution, all00:52:44
the turtles are identified and they00:52:48
all undergo these types of tests and00:52:51
these types of treatments to be able to00:52:54
preserve them and continue their00:52:57
life and path. always like the great wealth that00:53:02
they are and that they demonstrate and that they represent00:53:04
on this island00:53:06
when they have spawned00:53:09
again they protect the place where they00:53:13
have left the eggs they00:53:16
return to cover the place with their fins00:53:20
and begin the march00:53:23
towards the sea again There we see them, they00:53:27
have left00:53:30
the eggs they have laid safely and begin00:53:34
a new journey towards the sea where00:53:37
they will spend the night and perhaps the next day00:53:42
they will return so that we can contemplate them00:53:45
and understand how wonderful00:53:49
nature is. I am talking about the island of00:53:52
come out I'm talking to you about Cape Verde00:53:54
I'm talking about a great first that00:53:57
we had the opportunity to experience here in00:54:00
business television00:54:01
Movistar Plus00:54:04
traveling glances magazine00:54:09
[Music]00:54:24
let me stop time00:54:27
let me relax For a00:54:29
moment00:54:30
let me stop again00:54:32
to fly the imagination00:54:37
it is time to dream it is time to00:54:41
stop to pause it00:54:44
is time to close our eyes00:54:46
[Music]00:54:48
and feel it is time to transfer00:54:50
emotions sensations experiences but00:54:54
above all00:54:55
moments00:54:57
and moments as we like to do here in00:55:01
traveling glances magazine it is time in00:55:05
this instant of dreaming00:55:08
and imagining00:55:10
[Music]00:55:28
imagine kilometers of beaches defined by00:55:31
sand a strip of privileged climate00:55:34
on the Mediterranean Adventure history00:55:37
and culture a unique land00:55:46
imagine towns with a Sailor air and00:55:49
tourist cities that unfold00:55:51
one after another on a route with00:55:53
Salty air and a blue Horizon00:55:56
[Music]00:55:59
also imagine Lomas de Olivos y00:56:02
Almendros, orchards and seabeds00:56:06
that will surprise diving lovers,00:56:13
imagine narrow streets,00:56:16
white facades and colorful flowerpots, towns with00:56:19
Andalusian charm and with a backdrop00:56:21
of the exclusive blue of the Mediterranean.00:56:25
[Music]00:56:31
imagine spectacular cliffs such as00:56:34
Maro Magica Nerja with its cave and00:56:37
the Balcony of Europe the charm of00:56:39
Thorrox the extension of Belén in Malaga00:56:42
or the monumentality of Ronda00:56:44
[Music]00:56:50
also imagine the coquetry of Rincon00:56:53
de la Victoria the grandeur of the capital00:56:55
Malaga the fame of torremolinos come00:56:59
almádena fuengirola mijas Marbella00:57:01
estepona or manilva00:57:04
[Music]00:57:08
imagine a steep mountain range with00:57:11
extraordinary landscapes and00:57:13
authentic picturesque towns like Gen and00:57:17
Casares sometimes monumental like00:57:19
antequera with its prehistoric00:57:21
and always spectacular dolmens00:57:27
imagine those natural parks like00:57:30
the Sierra de las Nieves00:57:33
biosphere reserve, the salt lagoon of Fuente de00:57:35
Piedra with its reserve of flamingos or the00:57:38
karst formations of Las Pedrizas and00:57:40
Torcal de Antequera00:57:46
imagine a gastronomy rich in variety00:57:50
and flavors, restaurants,00:57:53
beach bars, tapas bars.00:57:55
Winery routes where you can try the best wines and00:57:58
Michelin-starred chefs Delight yourself00:58:01
with a unique flavor00:58:08
Imagine an extensive range of sports and00:58:11
leisure activities A relaxed atmosphere and the largest00:58:14
number of golf courses in all of00:58:16
Europe00:58:20
Well, imagine no more and prepare a00:58:24
getaway00:58:27
to The Costa del Sol00:58:35
[Music]00:58:42
is one of those places where its Castle00:58:45
dominates everything where its00:58:47
narrow and cobbled streets transport you to00:58:51
an idyllic world where you feel like the00:58:52
protagonist of a movie and where00:58:54
here it does take great reference and00:58:58
prominence that little by little and step by00:59:01
step that we like to carry as our00:59:03
flag so much here at Movistar Plus in00:59:05
traveling views on business television we are00:59:08
going to discover Ares del maestrot00:59:14
[Music]00:59:23
At the top of a hill at about 1,19000:59:27
meters rises the00:59:29
Castellón town of Ares del maestrot a00:59:32
small town of houses that climb up00:59:34
the slope until they worship their00:59:36
Castle, that fortress now in ruins00:59:39
that was one of the defensive strong points00:59:41
built by the00:59:43
Templars in this region.00:59:52
When approaching, the visitor Ares00:59:55
notices that there is something different in the00:59:57
different atmosphere in the air and in the00:59:59
environment, the surroundings with a01:00:01
very particular orography accompany that01:00:04
Halo of mystery of mystique01:00:08
And if you also consider that you are in01:00:11
former Templar territory that01:00:13
sensation increases01:00:15
[Music]01:00:19
prehistoric Roman Muslim Christian01:00:22
Templar where each and every one has01:00:25
left his mark Or at least that is what is01:00:28
evident in the atmosphere when you01:00:30
walk through its narrow streets,01:00:32
some of which are steep, and when you reach01:00:35
the fortress to what remains of01:00:38
it01:00:39
[Music]01:00:41
but it is not only the castle that you walk01:00:44
through. Ares is almost unintentionally encountering01:00:47
streets of narrow blocks, houses01:00:50
built with ashlars where01:00:52
the doors with arches, balconies with wrought01:00:55
iron bars of ancestral flavor stand out, and so on until you01:00:58
reach the Plaza Mayor, which has01:01:00
beautiful porches and next to it the01:01:03
old market. town hall headquarters01:01:05
[Music]01:01:08
near the church square temple01:01:11
dedicated to the Assumption of the Virgin with a01:01:13
baroque façade from the 18th century that01:01:16
has the particularity of having a01:01:18
bell tower lower than the01:01:20
building and that dates back to the 13th century,01:01:24
calmly breathing01:01:27
Pure air and peace in silence, there is no better01:01:31
place to say goodbye to Ares than from01:01:34
its viewpoint next to the castle, the01:01:37
highest point and if the day is clear and the01:01:40
sun accompanies the sunset, it is the01:01:43
perfect01:01:47
spectacular farewell. You have already seen01:01:49
the images spectacular. especially01:01:51
those aerial images that give you the01:01:53
dimension of what this01:01:55
municipality represents that we are going to discover little by01:01:57
little with Felipe Alonso with the teacher01:01:59
good afternoon good afternoon little by little01:02:01
and step by step a01:02:03
wonderful wonderful wonderful Templar town It is01:02:05
a good town I have been searching01:02:08
around to see if anyone told me01:02:10
why the name came and the truth01:02:13
is that in the end you don't consider it,01:02:15
we can also think that Ares. Because at the end of the01:02:18
day it was a Roman enclave, it may01:02:20
come from that. There would be a01:02:23
religious area, an altar or perhaps01:02:26
dedicated to the god of war, but whatever it01:02:28
is, what matters to us is the01:02:31
emergence of this population and at its01:02:34
important moment, which is with the01:02:36
Templars, it is a 100% Templar population.01:02:39
In 1900 or so, the Templars occupied it,01:02:42
rebuilding what was the01:02:44
fortress castle based on a type of01:02:48
Castro Romano and later a semi-01:02:50
Muslim fortress, and they01:02:53
rebuilt it and built a01:02:54
wonderful enclave, looking at a thousand-odd meters01:02:57
high on a rocky hill. and01:03:00
controlling the entire Valley, all the passage01:03:01
that is in the area of that area of01:03:03
Castellón was really a01:03:05
gateway to the kingdom of Valencia from01:03:08
what is the kingdom of Aragón until01:03:10
Aragón conquers it in Jaime01:03:11
conquers Jiménez before arriving to01:03:13
Valencia as to leave there let's say01:03:15
that it has a rearguard on which to01:03:17
advance and then unfortunately when01:03:20
in 1314 the01:03:22
influence of the Templars disappears01:03:24
Well it changes changes of order and then01:03:28
in Spain involved we will tell01:03:30
later in another program with we have a01:03:32
little How was evolution of the passage of the01:03:34
Templars through Spain and as they were01:03:36
somehow rejected when they had01:03:38
been used in the reconquest,01:03:40
the order of Montesa appears, believing that they are going to01:03:42
take charge of Ares and other enclaves01:03:44
that the Templars had, we are01:03:45
talking about the years01:03:47
234 Time has passed and from01:03:51
here the history and01:03:54
legend of this place was built where Felipe we01:03:56
always see that Castle that dominates01:03:58
the entire castle is impressive01:04:00
unfortunately it is not at all in its01:04:05
best in its best splendor there is01:04:07
also a wall that is You can contemplate01:04:09
the wall with which you can tour01:04:11
the remaining canvases and understand the01:04:15
important enclave that was that area01:04:17
that we are looking at before the border, which01:04:19
is very very very important. It is a01:04:21
very unique castle that also has its01:04:24
Curiosity, it does not have a security01:04:27
very very very very very very interesting and it01:04:29
is right on a hill, it is a01:04:31
high area and below there is a cave 43 meters01:04:35
deep where the01:04:37
town and the municipality have also known how to01:04:38
take advantage of it and have made a museum in that01:04:42
museum you enter and you realize that it is01:04:44
below many tons of Rock,01:04:46
no And you are seeing what the01:04:48
customs of the town are, the evolution there is01:04:51
precisely the municipality we are seeing01:04:53
that Ares of a teacher that in addition to that01:04:56
Castle in addition to that museum has01:04:58
many other things Well many many01:04:59
things it has a wonderful church01:05:01
it has the streets as we are seeing01:05:02
some wonderful cobbled streets to walk through01:05:05
it has in some way you01:05:08
immerse yourself in an area no longer templar01:05:10
but medieval with which you have a01:05:12
lot of interesting things you have01:05:14
a Plaza Mayor that is very fun01:05:17
because in the same square it communicates in01:05:19
some way with an arch with the01:05:21
town hall square01:05:23
you have a very very interesting church01:05:25
to visit and then you have01:05:29
what all these towns have, which is to01:05:31
walk the streets and then01:05:34
go outside the locality because what01:05:36
impresses me most What impressed me most01:05:38
is seeing it when I arrived on the01:05:40
road because the road The truth01:05:41
is that let's say in quotes it has01:05:44
noses because the road is expensive01:05:47
because it goes up the entire mountain range until it is01:05:49
a high point Because it01:05:51
was also a very clear thing and that is that01:05:53
no bus arrives there, there is no01:05:55
other means of transport, but it01:05:56
leaves you a kilometer away at01:05:58
a port where, curiously, there is01:06:01
a man for cyclists and you01:06:02
stop there. You leave your car and you have to01:06:04
walk because going there by car is01:06:06
very complicated because parking is very01:06:08
difficult, the narrow street you leave the01:06:09
car. Even though I put it at a distance,01:06:10
you start walking and you will find01:06:13
that wonder that you are seeing from01:06:14
afar, for what Carlos would like01:06:17
to take the photograph that he loves as01:06:18
a photographer that he is and that is let's01:06:21
remind you that we are talking about Ares01:06:23
del majestad we have gone to the01:06:24
province of Castellón on some01:06:27
occasions we have told you that we01:06:29
love this area for example it comes to me in01:06:31
the head another of those municipalities when01:06:33
Felipe was telling us that the most01:06:35
beautiful thing is the beastly panoramic view below01:06:37
when you arrive at Ares, which was, for01:06:39
example, Morelia the same and many of01:06:42
those places where the car is01:06:44
winding along the roads that01:06:46
go around the entire region of the01:06:48
teachers Go of the teacher of01:06:51
Castilian and you will find01:06:52
precisely these surprises with01:06:54
these municipalities, for example in Ares, it is01:06:56
also very interesting to walk through the01:06:58
town hall square or its Plaza01:07:00
Mayor where we will find above all01:07:03
those stone arches from which you01:07:05
can take some incredible photos,01:07:08
but let's go for something else, we're01:07:11
also going to take advantage of something from the streets,01:07:12
we're going to take advantage of one thing. Before01:07:14
what you want me to tell you, we're going to01:07:16
take advantage of something that is very Interesting,01:07:18
what is the game of lights? Yes, sir, let's01:07:20
play with the lights. Let's play with the01:07:22
shadows and with the shadows. There are a01:07:24
lot of little alleys. There are a lot01:07:25
of arches that hint at something that has01:07:28
happened or something that can happen there and01:07:31
it's a game. of lights that, depending on the01:07:33
day, you discover more buildings or01:07:35
fewer buildings, more corners or fewer01:07:37
corners. Hey, let me see what we01:07:40
recommend to all of you, little by01:07:42
little and step by step. Because here you really01:07:44
can't get lost, I would say every each01:07:47
street and each corner and each01:07:50
square, not because it is going to show you, as01:07:51
the teacher says, a different story.01:07:53
But there is a very beautiful story that01:07:56
has to do with it. If I ask you about the01:07:58
remigia cave. Ah well, correctigigia, that's it, that01:08:01
's something. You can't miss it01:08:03
because it's so close, I advise, as01:08:06
always, when you reach the end of the tour,01:08:08
ask what you can see,01:08:10
what you can visit, and ask about01:08:12
the Remigia cave. The Remigia cave has01:08:14
nothing more and nothing less than 65001:08:17
cave paintings, in other words, it is essential. In other words,01:08:20
if the castle is essential, it is01:08:22
essential. It is an01:08:24
extraordinary place. There are many figures01:08:27
of all kinds. There are animals. There are01:08:29
painted plants. In other words, you have to go. There is another place01:08:32
that is also essential. Good. Yes, there it is, what is01:08:35
The one that I01:08:36
imagine you are talking about in the Barranco de01:08:38
los Molinos,01:08:40
anyone who likes hiking01:08:43
has to go without fail because you01:08:46
can't see a lot of old-fashioned01:08:49
and hydraulic energy that are from the01:08:52
16th century, 17th century, in the 18th century and01:08:55
If you look closely, some of them still01:08:57
work, which is an image. I01:08:59
fundamentally advise going with children01:09:02
aware of the whole town, but we were01:09:05
the Remigia cave without fail and the mills01:09:07
because you can teach the Criollos01:09:10
that water, apart from drinking and01:09:13
washing is useful for other things we are01:09:16
talking about Ares of the magistrate we are01:09:18
doing with Felipe Alonso with the teacher01:09:21
who I would like to close this door01:09:24
that we have opened to the national destiny01:09:25
speaking previously about gastronomy and01:09:28
here obviously I master01:09:31
sausages01:09:35
from the area01:09:38
good vegetables now good mushrooms in the01:09:42
house01:09:43
bernasco chickpeas neighbor01:09:52
a rotten pot whatever you want to drink that01:09:55
is, I will cook any stew and01:09:56
then a little liquor a rural house Yes yes01:09:59
a fireplace a fireplace good book a01:10:02
good company A good book a good01:10:04
glass of something and Even though I don't smoke, I do01:10:07
smoke a pipe from time to time, but a01:10:08
good pipe lit in front of01:10:10
the fireplace with a book in my hand and01:10:11
a glass of whatever son you want, I don't care if my01:10:13
right hand is placed there. What do you01:10:16
think, when we finish? the01:10:19
program we have to talk about world heritage sites we01:10:21
have to talk about01:10:22
plans but when we finish we take a01:10:25
car and we leave now since01:10:26
we talk a lot No me now but as soon as01:10:29
we finish this I will reserve by phone a01:10:32
couple of Rural houses I will call for Rural houses01:10:37
or We can talk about any of the01:10:39
books that you have written in the Templars,01:10:42
great plan for this weekend we01:10:44
are going to go from the maestror to01:10:47
the province of Castellón to the region01:10:49
of Mastriaco where it was assured that01:10:51
in addition to this municipality there are01:10:52
many others that go to delight the traveler01:10:55
always both at the level of palate and at the01:10:57
level of emotions as well as at the level of01:10:59
images is our door wide open01:11:03
to discover our country have01:11:06
been the destinations of Felipe Alonso of the01:11:08
teacher Thank you very much Always here01:11:10
next Friday we will look for more some01:11:13
other let's see if we jump one that01:11:15
is not medieval because We carry one01:11:17
we carry is that you already know that I I am01:11:20
sorry I recognize that I have01:11:23
notice how wonderful I have I don't01:11:26
know a wish a large list of towns01:11:28
that already Well let's close this door01:11:32
We have to continue on our way and we have01:11:34
another section left that we want to01:11:36
share with you. It is time to go and01:11:39
discover a new01:11:41
world heritage site with the signature of Carlos Olmo01:11:44
[Music]01:11:54
[Music]01:11:55
74,200 hectares of01:11:58
UNESCO heritage site since 2011 a Such a01:12:01
desert place that takes your01:12:04
breath away and it's not a slogan, it's a01:12:06
reality. Because when you get there,01:12:07
when you get to Jordan, when you get to01:12:10
see this spectacular place, Wow,01:12:13
time stops and you can only enjoy and01:12:16
analyze everything that we are going to tell you.01:12:18
now in this new section in this01:12:21
new destination in world heritage sites01:12:23
[Music]01:12:33
we are going to Wally room we are going to01:12:37
discover a place where the traces of01:12:39
history and civilizations01:12:40
are still present and explained01:12:43
simply in images and still in01:12:47
historical reminiscences that have been01:12:49
known to keep the beginning of01:12:51
sterilizations our past what01:12:54
we are today And I am convinced of what01:12:56
we will be tomorrow01:12:58
world heritage sites in this new report we are01:13:01
going to remember we are going to01:13:04
[Music]01:13:14
the protected area of wade Room has an01:13:17
area of 74,200 hectares and is01:13:21
located in the southern part of Jordan01:13:23
east of the Rift Valley and south of the01:13:25
rugged central plateau of Jordan01:13:32
[Music]01:13:35
the natural values of wadium include01:13:38
desert landforms that01:13:41
have developed under the influence of01:13:43
a combination of several factors such as01:13:46
tectonic activity including01:13:49
rapid uplift and numerous faults01:13:51
and surface processes associated01:13:53
with the desert climate as well as01:13:56
humid climates in the past representing01:13:58
millions of years of continuous landscape evolution01:14:02
[Music]01:14:05
petroglyphs inscriptions and01:14:07
Widespread archaeological remains bear01:14:09
witness to 12,000 years of01:14:11
human occupation and interaction with the01:14:13
natural environment which illustrates the evolution of01:14:16
human activity Agricultural and01:14:18
urban pastoral in the Arabian Peninsula in the01:14:20
environmental history of the region01:14:22
[Music] you have01:14:27
already seen it impressive when01:14:30
I tell you that it will take your breath away, it is a01:14:33
reality. Carlos, it is not only that01:14:35
all the01:14:37
archaeological and physical historical vestiges that you cannot01:14:40
contemplate, it is that it is the Place that01:14:42
you can see that remains impregnated01:14:44
inside you and that you say God, Well, in fact,01:14:47
UNESCO has named it a01:14:50
mixed heritage of humanity What does this mean01:14:52
in the world there are more than a thousand heritage sites01:14:56
of humanity in total most of them01:14:59
are many of them are natural many01:15:02
of them are cultural the cities01:15:05
And this one has both whys Because the01:15:09
desert In itself, it is a small desert,01:15:11
probably one of the smallest in the01:15:13
world.01:15:16
I was talking about euros,01:15:22
which are 740 square kilometers, as if01:15:25
it were 30 by 25 kilometers. So01:15:30
in that sense, it is a small desert,01:15:33
but its morphology is absolutely01:15:36
fascinating, and aesthetically it is one of the01:15:39
smallest deserts. beautiful places in the world to01:15:42
visit to visit01:15:44
one many times when you think of01:15:46
deserts like the Sahara you think of01:15:49
sand dunes. Here there are also them but here01:15:51
what rules the most are the01:15:54
sandstone mountains The canyons the01:15:57
cliffs the caves01:16:00
the routes you can take For01:16:02
example, on foot through canyons so narrow01:16:04
that no vehicle could pass through, they are01:16:07
absolutely fascinating. And in01:16:09
addition, in those Caves in those canyons on01:16:12
those cliffs you will find up to01:16:15
25,000 petroglyphs that I know have been01:16:18
counted then. Well, suddenly you have01:16:21
a vision.01:16:24
on the one hand a natural wonder01:16:26
But on the other hand something that they did01:16:29
up to 12,000 years ago they have recorded01:16:33
more than 12,000 years of human culture of01:16:36
human beings living in this desert01:16:38
25,000 petroglyphs 20,000 inscriptions01:16:42
and 154 archaeological sites Yes01:16:46
exactly plus 20,000 inscriptions01:16:48
in four different languages sometimes01:16:50
we think that these cultures that01:16:53
are often nomadic semi-nomadic shepherds01:16:57
farmers who are or were illiterate01:17:00
up to four languages01:17:03
these inscriptions are written and various cultures01:17:06
have passed and lived there like the01:17:08
Nabataeans who are also the ones who01:17:10
built Petra another of the01:17:12
wonders that we will bring here in due01:17:15
course, but well,01:17:18
what I said was a mixed name01:17:21
because the cultural part has as much value,01:17:22
the part of those thousand years of01:17:25
human presence in the wade room as the01:17:28
natural part of a desert, the beginning comes to01:17:32
mind from today's program01:17:34
when we spoke and01:17:37
reflected on the world of01:17:39
communication the evolution of01:17:41
communication communication and01:17:43
tourism that congress that we have01:17:44
next October 20 in Benidorm01:17:49
from 9 in the morning until 6 in01:17:51
the afternoon where This program will be01:17:53
present where traveling eyes will have01:17:55
a very active and01:17:56
protagonist participation and the same thing came to mind01:17:59
that these inscriptions are already01:18:01
part of what was the01:18:03
communication itself of yesteryear, not of those01:18:04
civilizations and that has reached01:18:06
today, always pay attention. We talk about01:18:08
new technologies, the application of01:18:09
new technologies, what01:18:11
we live with today, and these01:18:13
civilizations were able in four01:18:15
different languages in four01:18:17
different ways to communicate with01:18:19
humanity and the rest of the centuries to come01:18:21
until today. Yes, exactly. and the01:18:24
most recent story of wadium has01:18:27
a lot to do with a character famous01:18:30
especially for cinema but he was also01:18:34
very famous at the time for the books he01:18:36
wrote we are talking about01:18:38
Lawrence of Arabia of course01:18:40
I recommend watching the movie either before01:18:42
or after of our visit to wadi room01:18:45
because he is a very important historical figure01:18:47
in the history of Jordan in01:18:50
the history of the Arabian Peninsula and01:18:52
specifically Wally room It was one of01:18:55
his favorite places in fact01:18:56
normally when you arrive at wadium the01:18:59
first stop of course is in the01:19:01
wade room Village, which is the town01:19:04
where it comes from, all the logistics are organized01:19:07
so that you get on high ground where you01:19:09
have to go because you cannot go there01:19:11
with a normal car and of course01:19:13
you have to go or you must go with a guide01:19:15
because Even if it is a small desert, you01:19:18
are going to get lost otherwise because there are no01:19:20
roads there and one of the first stops01:19:23
is a place that historically was very01:19:25
important for all the people who01:19:28
lived and passed through there because it was a01:19:30
permanent source of water and it is Point01:19:32
Lawrence, which is called there, there are01:19:35
trees, which is an exception in01:19:38
this entire area, which is very desert. Although there01:19:41
is sporadically rain and there are01:19:43
floods, in fact the word wady01:19:46
means exactly. It is a course,01:19:49
a channel of a river that01:19:52
is practically dry all the time but01:19:54
sporadically there is rain and it can01:19:56
be torrential Carlos, you already01:19:59
know that I like to ask you what01:20:00
is that almost secret place for you, well01:20:02
the almost secret place is having the01:20:04
opportunity to get on a balloon and01:20:08
see it from above If you are already01:20:12
amazed by traveling01:20:15
underneath it, whether by jeep or01:20:18
crossing those narrow and01:20:20
impressive canyons when you get on a01:20:23
balloon, that is something that01:20:26
really takes your breath away because it is a01:20:29
true wonder. Plus, it is not01:20:31
crowded like in other places.01:20:34
Otherwise you have to book well in01:20:35
advance and you have to cross your fingers01:20:38
Because if the wind conditions01:20:40
are not ideal they often have to01:20:43
Cancel with less than 24 hours01:20:45
notice Felipe You also know01:20:48
what your almost secret place is Well, look at01:20:52
the night the sunset and the night the sky01:20:55
the starry sky is a clean sky01:20:58
it is a wonderful sky that is, you fall asleep01:21:01
in a tent because you don't have to sleep01:21:03
and01:21:05
you look out and you see the sky is so01:21:08
wonderful that it is starry it is a01:21:10
true wonder and curiously01:21:13
Where we were commenting before about01:21:16
Arabian lion, it is curious that whoever put01:21:18
guadarroom, notice that we are01:21:20
many years ago that even Wally room01:21:23
let's say that the tourist scene of01:21:25
visit was the famous movie about01:21:28
Arabian lions that talked about Wally room as01:21:31
the place where they met all01:21:34
Jordanians take all the Berbers and01:21:37
all the nomads to go out and01:21:39
conquer a little Jordan is not01:21:42
also there you have not mentioned it but01:21:44
let's add a little There is also a01:21:47
must-see which is the sculpture01:21:48
dedicated to Arabia eh where01:21:51
photography is Yes, we have to do it and01:21:54
but let's go, my place that you01:21:56
asked me about not getting involved much more01:21:58
because it01:21:59
is to get involved a lot in my01:22:02
ideal place is that this starry night in01:22:04
Carlos to finish and put the seal on01:22:07
this fantastic work for you a01:22:09
emotion a feeling you know that I01:22:10
like to close my eyes and think about the01:22:13
visit you made at the time and that01:22:15
comes to mind right now Well,01:22:16
dinner at the camp now after01:22:19
everything you have seen and everything What have01:22:22
they taught you about the01:22:24
Berber culture, the Bedouin culture, that01:22:27
desert culture,01:22:29
stay with the dark camp01:22:32
and watch the stars, it is one of the01:22:34
favorite places, I no longer say starlight01:22:37
Start superlight because there is no01:22:40
possible light pollution there, stay01:22:43
in your tent in the door Looking at the01:22:47
sky and seeing that same sky that01:22:49
for 12,000 years01:22:51
the different tribes and the different01:22:53
civilizations that have passed through the01:22:56
wading have been seeing, we01:22:57
agreed on something,01:23:03
my goodness, how well we are doing01:23:05
today within those destinations I was and01:23:08
we are going to coin a new term Maybe it01:23:09
is a destination and Prime or experience01:23:14
or super I know we are talking about01:23:17
White room is one of those01:23:20
UNESCO heritage sites as Carlos Olmo rightly says, great01:23:22
specialist in the01:23:24
subject, traveler and writer,01:23:26
journalist and friend of this01:23:28
UNESCO heritage house. since 201101:23:31
mixed UNESCO heritage both for the01:23:33
places and for the culture that it contains,01:23:36
that it preserves and that it shows you when you01:23:38
get there 74,200 hectares, a01:23:42
small desert that houses more than 15401:23:46
archaeological sites, a01:23:48
wonderful place to spend a little01:23:50
time, enjoy and escape01:23:52
absolutely in capital letters underlined and01:23:57
in bold everything Carlos Thank you very much01:24:01
to you we have to01:24:04
continue you know where we are going we are01:24:06
finishing the program but as always we01:24:09
present our plans01:24:12
[Music]01:24:21
our proposal today takes us to01:24:24
travel to Belgium specifically to the01:24:27
city of Marinas located in the region01:24:30
of Flanders, a city that for many is01:24:34
unknown or considered passing through but01:24:38
is a true tourist and01:24:41
heritage treasure that captivates its visitors01:24:44
with its medieval charm and its rich01:24:48
history with its cobbled streets,01:24:51
beautiful canals and magnificent buildings.01:24:54
An01:24:56
unforgettable experience for those looking to01:24:59
immerse themselves in a past while01:25:02
enjoying a city that seems01:25:05
tailor-made to be explored01:25:07
completely on foot.01:25:11
One of Mechelen's most notable attractions01:25:14
is its impressive Mark Mark01:25:18
la Plaza Mayor, a Central Plaza surrounded01:25:22
by majestic buildings. historic and01:25:25
full of restaurants on the ground floor01:25:32
here Visitors can admire the01:25:35
current town hall, a01:25:39
Gothic masterpiece from the 15th century and next to it another01:25:43
building The Great Council Palace, the01:25:47
two are combined in a peculiar01:25:51
architectural tandem of great beauty01:25:54
[Music]01:25:57
At the opposite end of the square and almost01:26:00
in a hidden corner is what01:26:04
is now the tourist office of01:26:06
Mechelen, but in the 13th century it was the01:26:10
house of the councilors, one of the01:26:12
oldest town halls in all of01:26:15
Flanders01:26:20
and it finally arrives The undisputed star01:26:23
of Mechelen is the Cathedral of San Rumordo and01:26:27
its imposing 97 meter01:26:30
high tower that houses an extraordinary01:26:34
bell tower and carillon that you have to01:26:37
climb Yes or Yes and enjoy its views01:26:41
from its exterior viewpoint which01:26:45
no longer only allow you see the Malvinas but01:26:48
on clear days you can01:26:51
perfectly see the atomium of Brussels.01:26:59
This imposing Gothic church is an01:27:02
architectural marvel that houses01:27:05
artistic treasures and has an01:27:09
impressive art collection01:27:11
including masterpieces by artists01:27:14
such as Rubens and Bandai01:27:22
once you have visited01:27:25
Inside, we have no choice if we want to01:27:28
get the complete experience of01:27:30
Mechelen than to climb the 514 steps that will01:27:36
take us to the01:27:39
outer platform of this tower and be able to enjoy01:27:43
these unique views of the city.01:27:46
From experience, we can tell you that it01:27:51
is not harder. going up rather than going down, it01:27:58
is not necessary to climb the steps at a01:28:01
stretch since we find up to six01:28:04
intermediate floors to take01:28:06
breaks and breaks, including the01:28:10
main one with the carillon, which with its01:28:14
49 bells, in addition to playing the01:28:17
different melodies, plays the quarters and01:28:21
half-quarters exactly every 701:28:25
and a half minutes something exceptional and very01:28:29
curious to see01:28:33
[Music]01:28:35
History lovers should not01:28:37
miss the visit to the palace of01:28:40
Margaret of Austria, an01:28:43
architectural jewel in the01:28:45
Renaissance style with charming01:28:48
gardens01:28:50
[Music]01:28:54
in this Palace who was the emperor01:28:58
Charles V spent a good part of his childhood and01:29:02
adolescence tutored by his aunt01:29:05
Margaret of Austria, one of the01:29:09
most loved and respected figures in the region01:29:12
due to her ability to play music01:29:16
efficiently and fairly01:29:18
[Music]01:29:23
Mechelen is also known for her01:29:26
Beautiful canals that can be explored01:29:28
on a relaxing boat ride. These01:29:32
canals offer a unique perspective of01:29:36
the city and allow visitors to01:29:39
appreciate the historic architecture from01:29:42
a new and charming perspective01:29:49
to enjoy it and the01:29:52
bohemian life that surrounds its canals.01:29:54
We find that we should go to the01:29:58
Dail River, specifically to the area01:30:02
between three bridges, the Grand01:30:05
Pong, which gives us direct access to the01:30:09
historic center of the city, the01:30:11
Mod pedestrian bridge and the01:30:14
Grandbrook bridge, together in the middle we find01:30:18
a small Plaza La Bismarck, one of the01:30:22
most charming and busy places01:30:26
both day and night in all of01:30:30
Malina [Music]01:30:34
mentions part of it and without forgetting, we01:30:38
recommend that you go to the01:30:41
beguinage area where we will discover a01:30:45
different Malinas anchored almost completely in01:30:49
the 15th and 16th centuries where tranquility01:30:53
and Silence along with the01:30:56
unique red brick buildings are the hallmark01:30:59
of this area.01:31:05
Here the chickens settled, a01:31:07
community of Christian women born01:31:10
during the Middle Ages who decided to01:31:13
live together their desire to give themselves to God01:31:16
and those in need but doing so01:31:19
outside the structure. from the catholic church01:31:23
[Music]01:31:27
our visit to Mechelen ends with a01:31:29
visit to the jettanger brewery founded01:31:33
in 1471 and which is considered one of the01:31:38
oldest breweries in Belgium01:31:45
as we have seen marinas is a city01:31:48
with a rich history and an impressive01:31:51
architectural heritage that01:31:54
make it a01:31:57
truly captivating and alternative tourist destination01:32:01
for those who already know the big01:32:03
cities of Flanders but want to get to know01:32:06
those small lost gems.01:32:10
Visiting Malinas is embarking on an01:32:14
unforgettable journey through the history and01:32:18
culture of Flanders01:32:20
[Music]01:32:22
today in sights Travelers, we bring some01:32:25
plans to enjoy your leisure time.01:32:30
First of all, a spectacular plan. We01:32:34
are going to ensure that you can enjoy01:32:35
a magical night with01:32:38
Cabo de Gata astronomy,01:32:39
enjoy the vision of the01:32:41
starry sky, which often has a landscape heritage there.01:32:43
overlooked01:32:46
greatly favored by the01:32:48
low light pollution existing01:32:50
in the Cabo de Gata Níjar natural park01:32:52
an unparalleled experience a01:32:55
starry sky of incalculable value and a01:32:58
five-star viewpoint the beach of01:33:01
the Genoveses Let yourself be carried away by the magic01:33:03
of the stars in Cabo de gata01:33:11
the second plan that we propose is01:33:12
also about nature, it is a01:33:14
privileged place in which to enjoy the01:33:17
richness of its botanical,01:33:18
architectural, landscape and human heritage,01:33:22
we are talking about the01:33:25
Mari Murtra Botanical Garden on the Costa Brava, a paradise01:33:27
of the plant world that, thanks to its01:33:30
geographical context has a close01:33:32
relationship with the Mediterranean01:33:36
with more than 4,000 species from five01:33:39
different continents marimourtra welcomes01:33:41
families, schools and visitors from all over01:33:44
the world with the aim of making01:33:46
botany, science and the01:33:49
wonderful landscapes of the Costa Brava known,01:33:51
the diversity of Mary Murtra's species and spaces01:33:53
allow the visitor to travel01:33:56
the world Thanks to the01:33:58
Eastern Bamboo Musical Forest, the arid01:34:00
expanses of America, corners of01:34:03
Australia or The Jungle Pergola among01:34:05
others [Music]01:34:08
for our third plan of01:34:11
traveling views Let's travel to a place on the01:34:13
planet where nature and man decided to embrace each other,01:34:15
jameos del01:34:19
agua, the first center of art, culture and01:34:21
tourism created by César Manrique,01:34:24
where he knew how to imagine and transform what01:34:27
was the collapse of the roof of a01:34:29
volcanic tube through which the lava01:34:31
from the Corona volcano in a01:34:34
unique space in the world,01:34:37
his privileged mind and his hands full01:34:40
of life modeled the wild, black01:34:42
basalt to give shape to a place where01:34:45
harmony, beauty and peace reign,01:34:48
white, blue, green and black.01:34:51
Burning colors Ricky gave to his Island01:34:53
intermingle along a01:34:55
singular and extraordinary beauty route that01:34:58
leads to dreaming,01:35:01
write them down next weekend We are01:35:04
waiting for you with other plans to01:35:06
enjoy your leisure time01:35:14
here we finish another weekend again The01:35:17
more we are reaching that beginning01:35:21
of summer that we all want and that01:35:24
is going to take us to a few days of rest but we01:35:25
still have many stories to01:35:27
tell you, we will see each other here01:35:30
next weekend and traveling glances01:35:33
business magazine television on01:35:36
Movistar Plus01:35:37
[ Music]Description:
Viajamos a Cabo Verde: el Caribe africano. Miradas Viajeras Hoy, en hablamos de turismo, y de la mano de JUST GAME, analizaremos cómo la gamificación de un destino ayuda a su promoción. Viajaremos a la Isla de Sal, el archipiélago más popular de Cabo Verde, donde podrás avistar ejemplares de tiburón limón, el desove de las tortugas o conocer la única salina del mundo situada en el cráter de un volcán. Imaginaremos kilómetros de playas de fina arena, un clima privilegiado, aventura, historia y cultura, una tierra única. Después, nos perderemos por Ares del Maestrat, un pequeño pueblo castellonense de casas que trepan por un desnivel hasta rendir culto a su castillo, uno de los puntos fuertes defensivos construido por los templarios. En nuestro patrimonio de hoy, vamos a descubrir Wadi Rum, el desierto rojo. Uno de los desiertos más bellos del mundo y una de las visitas imprescindibles de Jordania, Patrimonio Unesco desde 2011. Y, como siempre, te daremos algunos planes muy sugerentes para disfrutar de tu tiempo de ocio. #JustGame #Málaga #CostadelSol #CaboVerde #Isladesal #Jordania #IsladeSal #AresdelMaestrat #Castellón www.miradasviajeras.com | www.negocios.com Si quieres entrar en la Academia de Negocios TV, este es el enlace: https://www.youtube.com/channel/UCwd8Byi93KbnsYmCcKLExvQ/join Síguenos en directo ➡️ https://www.negocios.com/ Suscríbete a nuestro canal: https://www.youtube.com/c/negociostv?sub_confirmation=1 Visita Negocios TV https://www.negocios.com/ Más vídeos de Negocios TV: https://www.youtube.com/@NegociosTV Síguenos en Telegram: https://t.me/negociostv Síguenos en Instagram: https://bit.ly/3oytWnd Twitter: https://bit.ly/3jz6Lpt Facebook: https://bit.ly/3e3kIuy
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