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SEO-продвижение для начинающих. Основы SEO на простом языке с примерами

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А вскрытие мое вам всем покажет! Спешите видеть! - Аудит сайтов от Demi Murych

А вскрытие мое вам всем покажет! Спешите видеть! - Аудит сайтов от Demi Murych

Channel: Михаил Шакин SEO

seo

seo аудит

seo продвижение

seo оптимизация

продвижение сайта

seo продвижение сайта

seo оптимизация сайта

аудит

технический аудит

постраничная оптимизация

анализ ссылок

поведенческие факторы

seo аудит конкурентов

seo анализ

анализ сайта

внутренняя перелинковка

алексей голобурдин

00:00:01

friends, welcome to the Sil

00:00:03

Sbit channel in this video I want to do an

00:00:05

SEO audit of one of the sites with you.

00:00:06

This site was left in the comments by one of

00:00:09

our subscribers and asked to do an

00:00:10

SEO audit and give some recommendations on

00:00:12

SEO website promotion. In fact, this

00:00:15

could be interesting for

00:00:16

owners of small businesses who

00:00:18

want to optimize their websites from an SEO point of view;

00:00:21

this may be interesting for SEOs,

00:00:23

those who

00:00:25

work professionally in villages, what you should pay

00:00:27

attention to, how you can analyze your

00:00:29

websites, competitors’ websites, what

00:00:32

aspects are there, everything about promotion that

00:00:35

you should pay attention to, which should be

00:00:38

corrected and somehow modify it on

00:00:39

your sites and so let’s go, so

00:00:42

this is the page that we

00:00:44

will now discuss minoxidil for

00:00:46

hair growth, this is the very request for which

00:00:48

we want to advance, so the first thing

00:00:50

I want to do is check the position of

00:00:53

this site in the Yandex search You

00:00:57

always need to check in incognito mode

00:00:58

on the first page it’s not on page 2 it’s not there,

00:01:03

well, I just looked it was on

00:01:06

page 7, let’s check it, yes, it’s on

00:01:11

page 7 now, this site

00:01:14

is already quite good, that is, the site already exists,

00:01:16

search, it’s already located on

00:01:18

we will promote the key we need higher, so let’s

00:01:21

see how long

00:01:24

this domain has been in the sandbox,

00:01:27

is there such a thing as a sandbox,

00:01:30

new sites always end up in the sandbox,

00:01:32

it’s several months, maybe six months,

00:01:35

search engines don’t want to show young

00:01:37

sites right away in the top search in any case

00:01:39

therefore, there is such a thing as a sandbox

00:01:42

and I want to check if the

00:01:45

Krishna sandbox is located and the year is 2015, that is,

00:01:47

we will register the domain in 2015,

00:01:50

respectively, well, probably the content began

00:01:53

to be published also a long time ago, most likely

00:01:55

this site is not in the sandbox, this is

00:01:57

good, so let's go further, let's look at the

00:02:00

internal optimization and so we immediately

00:02:03

see buy minoxidil for hair growth

00:02:05

there is a human understandable url that is the

00:02:07

keyword is included in the

00:02:09

requests from well the title minoxidil for

00:02:12

hair growth link to the official website

00:02:13

again there is minoxidil for hair growth

00:02:15

the keyword is excellent another minoxidil for

00:02:18

hair growth let's check Is

00:02:19

this really another one? Let’s

00:02:22

open the source code, look for th1 here, it’s the only

00:02:27

one here, that’s good, so at least

00:02:30

one should be exactly one on the page

00:02:32

minoxidil for hair and beard growth,

00:02:34

yes, that is, this one is another one, it

00:02:37

includes a keyword, it’s the only

00:02:39

page, okay, so let’s move on let's check

00:02:41

if there is a redirect here with conclusions on the darite of the

00:02:50

flight domain, let's

00:02:53

see again whether it is the 300 first

00:02:54

redirect because there is such a thing

00:02:56

as feel the 301 redirect,

00:02:58

this is very important, yes, here we see the

00:03:01

actual 301 move is permanent, that is,

00:03:03

look for the status 301, it means everything is fine

00:03:06

technically point of view, redirection

00:03:08

works and works correctly,

00:03:11

let's look if robots.txt here

00:03:16

is a file that can close

00:03:19

some pages in the site directory

00:03:21

from indexing, let's check

00:03:24

if our page is not closed

00:03:27

Leonard for indexing, he actually

00:03:28

understands that they are closed because we

00:03:29

found it there,

00:03:30

but nevertheless there is robots.txt here there is a vp

00:03:33

admin

00:03:34

probably the site is made on WordPress there

00:03:37

is also a sitemap here let's open the site

00:03:39

we will check if our page is the site of

00:03:42

the sky

00:03:43

yes it is here that is also

00:03:47

good than I see here there are so

00:03:51

many dedicated pages minoxidil they are in sulfur

00:03:55

directed they are in the directed series well okay

00:03:59

this is apparently some old page

00:04:03

well so the text as we see on

00:04:06

the page is there are some photos

00:04:08

let's try to check this text

00:04:10

for uniqueness copy some phrase

00:04:12

put it in google taking the phrase in quotes

00:04:15

in quotes so we see that our first site

00:04:18

then there is liveinternet

00:04:21

another liveinternet but at the same time our

00:04:24

site is higher,

00:04:25

that is, most likely this

00:04:27

text was originally written for this site

00:04:28

for our site and then someone

00:04:30

copied it to liveinternet but then

00:04:33

However, now the content is no longer unique, that

00:04:35

is, there is

00:04:36

duplication of content, but this is not very

00:04:38

good, that is, if we want to promote

00:04:40

this page from the point of view of duplicating

00:04:42

content, it is advisable to cut off the text and

00:04:44

rewrite it, so let’s move on, let’s

00:04:46

copy this with an image,

00:04:48

copy url images, open google

00:04:50

image

00:04:51

google .ru image and let's try to find if there is

00:04:56

such a picture on the Internet, specify a

00:04:58

link search by image

00:05:02

all sizes, so we see that a huge

00:05:05

bunch of sites

00:05:06

will post the same picture, this is also bad, that

00:05:09

is, we get that the photos on this

00:05:13

page are not unique and the text on this

00:05:14

page is already too not unique, that is,

00:05:16

there is duplication of content; it’s

00:05:20

very difficult to promote a site by duplicating content; it’s almost impossible,

00:05:22

so you need to make unique content,

00:05:26

you need to make unique photos, you need to

00:05:28

make unique videos, so this is the

00:05:30

first main recommendation that I

00:05:32

can already give on this site,

00:05:33

let’s check alt and alt with you

00:05:36

Are the alt tags set for the images,

00:05:39

they are class USSR c, the alt is not set

00:05:45

and you have such an alt parameter,

00:05:48

it should be set, it should

00:05:51

include either keywords,

00:05:52

that is, keywords by which we

00:05:53

want to advance, or a description of

00:05:56

what is shown in the picture, but

00:05:57

according to semantics are also

00:05:58

related to the text of the page with the topic of the

00:06:01

page

00:06:02

i.e. in this case, there is an example of

00:06:05

hair growth from minoxidil, for example, well, something

00:06:08

like that, that is, with keys but not

00:06:11

necessarily with the exact occurrence of the key,

00:06:13

so let's move on, let's see who is

00:06:15

in the top search for this query

00:06:17

and try to compare these sites that

00:06:21

are in the top, that is, in fact

00:06:22

our competitors with our site, what is the

00:06:25

difference, what are they better from the point of view of a

00:06:28

search engine, let’s open the first few

00:06:31

sites

00:06:32

here, the first three links are clear that this is

00:06:34

advertising, so this is the top 1, which means the first thing

00:06:40

that catches your eye is

00:06:41

some kind of design, that is, here it is there is

00:06:44

some kind of header, it is highlighted in color, there is

00:06:46

some kind of logo, there are some pictures here, there is

00:06:50

no design, that is, in fact, here

00:06:52

we can say that there is no design, if I were

00:06:54

from the point of view of a client who just

00:06:56

wants to read about minoxidil,

00:06:58

I was choosing which site I should go to

00:07:00

here or here, most likely I

00:07:02

would prefer this site, just from a

00:07:03

design point of view, now I’m not talking

00:07:05

about the content, this is not very good, that

00:07:07

is, there should be some kind of design, it should be non-

00:07:09

distracting, simple, but it

00:07:11

should be, that is, a person should it will be

00:07:13

pleasant to be on your site, then

00:07:16

he is more likely to spend

00:07:18

more time on this site, the search engine

00:07:20

will see this will improve the behavioral factors

00:07:24

of this site and the site will also move up in the

00:07:26

top, so that means the second thing that

00:07:31

can be said here is a lot of text, that is, the

00:07:33

top 1 is real here a lot of text,

00:07:35

a lot of images, that is, let's

00:07:38

compare how much text we have on our

00:07:41

website, well, not very much, that is, here

00:07:44

everything is already here, here are the reviews,

00:07:46

that is, in fact, you see the

00:07:47

text slider on the right a little while

00:07:51

here there is a lot of text there’s a lot of text, a lot

00:07:55

of it, and let’s go straight through the headings,

00:07:56

so minoxidil for

00:08:00

hair growth is minoxidil from kirkland, that is, as I

00:08:02

understand it, the company that produces is it

00:08:04

possible to buy minoxidil in a pharmacy

00:08:06

reviews of the product minoxidil, let’s

00:08:08

imagine a person who knocks down the

00:08:11

request for minoxidil for growth in Yandex or Google

00:08:13

hair, what does he want to know, does

00:08:16

he want to know that there is minoxidil from

00:08:18

kirkland, probably doesn’t really want to, does he want to

00:08:21

find out if it’s possible to buy minoxidil in a

00:08:23

pharmacy in Moscow, well, probably not really either,

00:08:25

that is, of course he understands that you

00:08:26

can buy it, he wants to know more about

00:08:29

this product how can this drug

00:08:32

help him with his problem with hair growth,

00:08:35

so here are the headlines that are here,

00:08:38

they are not very effective from the point of view of

00:08:41

catching a person’s attention and

00:08:43

he stayed on this page while

00:08:46

here, let’s look at the headlines

00:08:47

minoxidil what is it Is

00:08:48

it interesting for a person who Googles the

00:08:50

request aminexil for hair growth to read

00:08:52

what minoxidil is, well, probably at

00:08:54

least in general terms,

00:08:56

he will be interested in historical

00:08:58

facts, it may be interesting, it may be the

00:08:59

effect of the drug, that is, how it

00:09:01

works, it is interesting, of course it is interesting,

00:09:03

minoxidil instructions for use

00:09:04

is interesting, damn it, of course interesting of course

00:09:07

this will all be interesting to read

00:09:08

that you need to take into account there are some

00:09:10

nuances what side effects and so

00:09:11

on that is, from the point of view of the quality of

00:09:13

content, this page is much more

00:09:16

effective than our page,

00:09:19

so a person visiting this

00:09:21

page will most likely quickly close it

00:09:23

because there is not a lot of content here

00:09:24

and at first glance it seems to you that

00:09:27

the content here is not very useful, the

00:09:29

headlines catch it more and the

00:09:31

person will start to read more, spend

00:09:33

more time on this site, the search engine

00:09:35

will see this and promote

00:09:37

the site higher in the search, so again the

00:09:41

main thing must be written

00:09:43

good text and good from the point

00:09:45

of view of the client who will visit

00:09:47

this site, that is, from the point of view of an ordinary

00:09:49

person, you need to capture his attention,

00:09:51

you need to give him benefit and keep him

00:09:53

on this site as much as possible for more time,

00:09:55

then the site will move higher in the

00:09:57

search, so let's see the top 2 this site

00:10:00

is in second place, but similarly, there is

00:10:03

a lot of text here,

00:10:04

that is, if competitors who

00:10:07

are in the top 1 top 2 top 3 have a lot of

00:10:09

text, you have little text, then this is a

00:10:11

good sign to make

00:10:12

more text,

00:10:13

again, there are a lot of headings as much as

00:10:16

possible bottle of minoxidil, how to

00:10:17

properly

00:10:18

stop minoxidil, do you need to wash off

00:10:21

minoxidil, well, that is, all the questions

00:10:22

that are most likely of interest to those

00:10:24

who want to use minoxidil,

00:10:25

so the content needs to be rewritten to

00:10:28

make it more useful for those people

00:10:29

who will come to your site,

00:10:32

links,

00:10:33

let's check if on ours site links

00:10:36

open google so we see that there is a

00:10:40

link from youtube here there are most

00:10:44

likely no links there is a link probably

00:10:48

from here that is, there are two links from us

00:10:50

youtube 1 year from here let's see

00:10:52

if the link is to this article we see

00:10:57

that here, apparently, here's more

00:10:59

Ladisa is sent world bf links

00:11:05

live-x he links hair and fur he

00:11:08

links minox that is, this means

00:11:11

that the site that is in the

00:11:13

top 1 incoming links has

00:11:15

more links, so you also need to make

00:11:18

more links links can be obtained for

00:11:20

free, you can get paid for the

00:11:22

simplest option this is a social network,

00:11:23

this is some kind of blog, and blogs, forums, you

00:11:26

don’t have to spam, that is, you can

00:11:28

ask a question on the topic, ask for example,

00:11:30

here he writes about minoxidil, then

00:11:32

what do you think, is this true,

00:11:33

that is, do you agree with this, without

00:11:35

leaving a link then yes, it

00:11:37

will not be spam, it will be a question on the topic, but

00:11:39

at the same time you will already receive a link, and

00:11:41

of course you can purchase links, that is,

00:11:42

on the same seopult and so on, you can

00:11:45

simply purchase paid links in order

00:11:46

to increase the incoming link mass

00:11:49

that your site needs for

00:11:51

promotion and it is also worth paying

00:11:53

attention, of course, to internal

00:11:54

linking, that is, not

00:11:57

only external links from an external site

00:12:00

matter, internal links also matter,

00:12:02

that is, the site can link to

00:12:04

itself, that is, there are some pages

00:12:06

inside your site that are

00:12:08

also possible connected with the topic of hair growth, the

00:12:10

possibility of the topic of minoxidil, perhaps with

00:12:12

the topic,

00:12:13

I don’t know any similar problems,

00:12:16

they can also link to this page

00:12:18

and thereby transfer their weight to this

00:12:20

page, that is, you can choose, you

00:12:22

can write, for example, five articles on

00:12:25

minoxidil from 5 different articles on five

00:12:27

different pages

00:12:28

and make sure that four of these

00:12:31

articles link to one of your articles,

00:12:33

which you actually promote as the

00:12:35

main one, this is also one of the

00:12:37

options and it works quite

00:12:39

well, that is, internal linking

00:12:40

can significantly promote your site

00:12:44

in search and in general - this is something that you also

00:12:46

need to use, and

00:12:48

of course, the most bombastic advice

00:12:50

that can be given is the most difficult to

00:12:51

implement, but it is the coolest and record a

00:12:55

cool video on the topic of minoxidil,

00:12:57

post this video on the site, add it

00:12:59

to the site in general, that is, if you

00:13:01

you have, for example, 100 articles of some kind

00:13:03

on your website for which

00:13:06

you want to receive traffic, or 100

00:13:08

product pages in your

00:13:09

online store,

00:13:10

record a unique video on each

00:13:12

page of this site, the video again

00:13:14

should, of course, be good, understandable,

00:13:17

useful there, and so on so that people

00:13:19

watched and it will be very cool, that

00:13:22

is, firstly, search engines will all see that

00:13:24

you have unique videos on your

00:13:25

website pages,

00:13:26

and secondly, people will come to

00:13:28

watch this video and if the video

00:13:31

lasts 2 minutes, then for two minutes

00:13:32

a person will be on your site and this cool

00:13:35

search engine, it will be seen by a good

00:13:37

behavioral factor, it will generate, it will promote

00:13:39

you higher again, who is this is great,

00:13:41

so

00:13:42

unique texts, useful, unique

00:13:44

photos, unique video, more

00:13:48

text in this particular case and

00:13:51

more incoming links, these are actually

00:13:53

the recommendations that I can give on

00:13:55

this site and I think that if you

00:13:57

complete them, make more useful content,

00:14:00

try to make it with unique

00:14:02

photographs, scan from

00:14:04

some books, maybe

00:14:05

take a photo, and so on, plus

00:14:08

increase the number of incoming links, then

00:14:10

your site will advance, that is, I do

00:14:12

n’t see anything complicated here, you just need to

00:14:15

do it more seriously, make more

00:14:16

content and

00:14:17

and everything will be fine, thank you for

00:14:20

watching, I hope it was useful, if

00:14:22

you have any questions, please write, I’ll be

00:14:23

happy to answer, maybe I’ll

00:14:25

also do an audit for someone, write your sites and

00:14:28

see you in new videos, bye bye

Description:

Разбираем SEO и проводим SEO аудит для сайта, который вы нам прислали — технические параметры, внутренняя и внешняя оптимизация. Полный обзор SEO — https://www.youtube.com/watch?v=neevtu5GZzw SEO аудит информационного сайта https://www.youtube.com/watch?v=2K9BWjmoXMU Таргетированная реклама в Facebook полный курс (настройка, Facebook Pixel, конверсии, look a like аудитории и многое другие) — https://www.youtube.com/watch?v=YbKRMNqPJOc&list=PLjOsbmyfLxkR7iZV1fg9DtLHPpBPIkBBW Как находить фрилансеров и общаться с ними, выстраивая эффективную работу для достижения результата — https://www.youtube.com/watch?v=VWW0FxH0q1s Как быстро найти контакты нужных людей — https://www.youtube.com/watch?v=nmnFb56l3IU О продаже бизнеса (интернет-магазина) — https://www.youtube.com/watch?v=nXWYQ3npi5Q Расчёт стоимости доставки для интернет-магазина — https://salesbeat.pro/

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The most convenient way is to use the UDL Client program, which supports converting video to MP3 format. In some cases, MP3 can also be downloaded through the UDL Helper extension.

How can I save a frame from a video "Проводим SEO аудит сайта на конкретном примере"?

This feature is available in the UDL Helper extension. Make sure that "Show the video snapshot button" is checked in the settings. A camera icon should appear in the lower right corner of the player to the left of the "Settings" icon. When you click on it, the current frame from the video will be saved to your computer in JPEG format.

What's the price of all this stuff?

It costs nothing. Our services are absolutely free for all users. There are no PRO subscriptions, no restrictions on the number or maximum length of downloaded videos.