Download "L'Histoire Secrète de Coca-Cola ! (Documentaire)"
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Coca-Cola est présent dans 200 pays, c'est l'entreprise la plus connue au monde grâce à des techniques de marketing révolutionnaires. L'histoire de la marque a été racontée de nombreuses fois, et pourtant, elle garde encore plein de mystères, de légendes, et de secrets... Collaboration commerciale avec N26, merci à eux d'avoir soutenu mon travail ces derniers mois ! Pour noël, ils vous offrent 30€ pour toute première ouverture de compte avec le code "BIENVENUE30" : https://n26.com/fr-fr/bienvenue30 Me contacter : [email protected] ▶︎ X/Twitter : https://twitter.com/ArthurGenre ▶︎ Instagram : https://www.facebook.com/unsupportedbrowser ▶︎ TikTok : https://www.tiktok.com/@arthurgenre ▶︎ Facebook : facebook.com/ArthurGenreUSA Vidéos liées pour aller plus loin : Histoire du Fast Food : https://www.youtube.com/watch?v=pzhQAGDWxjc Histoire de l'automobile : https://www.youtube.com/watch?v=r4uvuCDbp5M Et n'oubliez pas de vous abonner ! ☞https://www.youtube.com/c/ArthurGenre Co-production /influx - https://www.influxcrew.com/ 0:00 Introduction 2:16 La naissance de Coca-Cola 7:31 Comment rendre une boisson banale extraordinaire 12:28 Une boisson dangereuse ? 13:07 Quand Coca est devenu un essentiel américain 15:52 Coca-Cola a inventé le Père Noël ? 17:05 Coca à la conquête du monde 17:56 : L’origine surprenante de Fanta 18:29 : Coca-Cola pendant la Seconde Guerre Mondiale 20:44 Les 50s, l’âge d’or de Coca-Cola et de la pub 24:01 Comment Coca reflète l’histoire des USA 27:28 : Le côté obscure de Coca-Cola 28:44 : L’influence politique de Coca-Cola 30:03 : Les prémices de la guerre avec Pepsi 31:16 Coca et Pepsi au cinéma 32:17 Le New Coke, la plus grosse erreur de Coca 36:53 Coca-Cola, maître du monde 39:50 Coca-Cola et la santé 41:59 Coca et l’environnement 44:17 2L par jour : le pays accro au Coca 45:22 Conclusion Sources notables : For God, Country, and Coca-Cola - The Definitive History of the Great American Soft Drink and the Company That Makes It, Mark Pendergrast Coca-Cola: The Real Story Behind the Real Thing, CNBC Coca-Cola: The History of an American Icon, MPI Media Group Panorama : Coca-Cola's 100 Billion Bottle Problem, BBC Plastique, la grande intox - Cash Investigation, France 2/Premières Lignes Refreshment Through the Years, The Coca Cola Company The Real Thing, Real to Reel Production https://www.youtube.com/watch?v=aCi_XDTGI-4 Mexico's deadly Coca-Cola addiction | Unreported World, Channel 4 https://www.youtube.com/watch?v=hqnUohxXV0I The History of Coca-Cola, Channel 5 https://www.youtube.com/watch?v=DwCGY5SfLA4 How Coca-Cola Hijacked Sports https://www.youtube.com/watch?v=ud2fMVd5sxA&list=PLYu3I35lWHXp6Ds5a99Tu29NPCJFqbyX8&index=9 Coke Knew Their Plastic Would Trash the Planet…And Did It Anyway, The Story of Stuff Project https://www.youtube.com/watch?v=4XP-BBGMCNs https://www.snopes.com/fact-check/the-claus-that-refreshes/ https://www.theguardian.com/artanddesign/gallery/2014/dec/18/here-comes-santa-claus-a-visual-history-of-saint-nick-in-pictures https://medium.com/@coffeeandjunk/understanding-coca-colas-brand-strategy-using-pavlovian-conditioning-87dfa23b50bf https://www.cdc.gov/nutrition/data-statistics/sugar-sweetened-beverages-intake.html https://www.theguardian.com/business/2019/mar/14/coca-cola-admits-it-produces-3m-tonnes-of-plastic-packaging-a-year https://www.coca-colacompany.com/content/dam/company/us/en/about-us/history/coca-cola-a-short-history-125-years-booklet.pdf https://americangimuseum.org/coca-cola-in-world-war-ii/ https://www.uso.org/stories/155-the-uso-coca-cola-a-refreshing-75-year-partnership http://www.nww2m.com/2011/08/coca-cola-the-pause-that-refreshed-2/ https://sites.gsu.edu/historyofourstreets/2016/04/29/dr-kings-nobel-prize-banquet-and-coca-cola-during-the-civil-rights-era/ https://www.vulture.com/2016/10/80s-kick-started-modern-product-placement.html https://www.historyoasis.com/post/coca-cola-columbia-pictures https://www.chicagotribune.com/2017/11/21/the-crying-indian-ad-that-fooled-the-environmental-movement/ https://edition.cnn.com/2023/02/28/us/crying-indian-ad-campaign-cec/index.html New York Times Time Machine : https://timesmachine.nytimes.com/timesmachine/1951/01/07/87088373.html?pageNumber=2 https://timesmachine.nytimes.com/timesmachine/1950/03/01/87282887.html?pageNumber=1 https://timesmachine.nytimes.com/timesmachine/1975/06/04/issue.html https://timesmachine.nytimes.com/timesmachine/1950/03/03/113382797.html?pageNumber=10 https://timesmachine.nytimes.com/timesmachine/1919/08/22/issue.html https://timesmachine.nytimes.com/timesmachine/1919/08/01/issue.html https://timesmachine.nytimes.com/timesmachine/1965/01/24/issue.html Images et archives : Periscope Films, NBC Archives via Vanderbilt Television Archives, PIX11 News, CBS This Morning, CBS Archives, US National Archives, Texas Archives of the Moving Images, American Archive of Public Broadcasting...
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